You’ve stumbled across GoHighLevel and you’re questioning– Is this the actual offer, or just an additional overhyped platform that promises every little thing and provides … meh? GoHighLevel Workflows
Believe me, I’ve been where you are. After using GoHighLevel for a couple of years now, I can tell you directly: it is among the smartest decisions I’ve produced my business. Yet (and it’s a large “yet”) it’s not all sunlight and rainbows.
Let’s study the great, the poor, and the periodically aggravating so you can figure out if GoHighLevel’s the appropriate fit for you.
GoHighLevel Provides– But Only If You Know What You’re Doing
Below’s the thing: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that case is legit. You actually can run virtually every aspect of your business from one dashboard.
But here’s the catch: with great power comes a slightly complex user interface, a steep learning curve, and a “figure-it-out-yourself” vibe at times.
Still, if you can get past the rough start, it’s like unlocking organization superpowers.
What GoHighLevel Gets Really Right
You Can In Fact Change a Loads Various Other Devices
If you’ve been assembling a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your chance to simplify.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment scheduling
- CRM monitoring
- Automations (we’ll get to that in a sec)
- Online programs and memberships
- Social media messaging
- Live conversation
And the listing maintains expanding. Unless you require a particular eCommerce device or settlement entrance (much more on that later), you’re possibly covered.
It’s Always Evolving
Serious. One day I log in and see a brand-new feature for TikTok DMs. The next day, they have actually revamped the e-mail editor. Then it’s video uploads, Square integrations, or social reporting.
It’s a living platform. The programmers are continuously pressing updates, and the roadmap is packed with user-suggested features. That part actually amazed me– your voice really matters here.
And while the consistent changes can feel like you’re operating on a treadmill that never ever quits, I ‘d take that over a platform that hasn’t altered considering that 2018.
Interaction? You’re Covered
If you’re tired of jumping in between devices simply to talk to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make telephone call and go down voicemails
- Send and obtain SMS
- Blast e-mails or build series
- Conversation on WhatsApp, GoHighLevel Workflows
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or convert it to SMS mid-convo)
Also better– there’s a central conversation tab where all these messages live. No more jumping between inboxes or forgetting to respond to that DM from 3 days earlier. (Existed. Fixed that.).
SaaS Mode = Recurring Income Without the Headaches
Right here’s where things obtain spicy.
If you’re a firm owner, professional, or just somebody who intends to earn recurring revenue without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you resell the platform under your own brand name. Think of it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you desire.
It’s $497/month on your end. But if you bill simply $97/month to 6 customers, you’re already lucrative– and whatever past that is sauce.
You do not need to take care of campaigns or get on strategy telephone calls. Simply give people access to the tools and let them keep up it. It’s not 100% passive, but it’s rather close.
Automate Whatever
This is possibly my favored component: workflows.
Envision establishing a multi-channel sequence that emails, messages, and follows up with leads based upon their actions. Automatically scheduling phone calls. Sending out onboarding messages. Marking get in touches with. Acting on billings. Nurturing cool leads for months without lifting a finger.
Seem like a desire? It’s very real.
The automations are exceptionally powerful, yet I won’t exist– they can really feel frustrating initially. My suggestions? Do not try to learn everything in a weekend break. Begin tiny and construct from there. The reward deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel started very agency-focused. Like, whatever yelled “marketers just”.
But that’s altered.
Now it’s just as useful for:
- Neighborhood companies (hair salons, fitness centers, centers, etc).
- Coaches and training course designers.
- Experts and company.
- Consultants and solopreneurs.
There are even “snapshots” you can load with prebuilt campaigns customized to details industries. That’s a godsend if you do not want to build every little thing from the ground up.
And for only $97/month on the Starter Plan, it’s an outright take. No other device provides you this much for that little.
However It’s Not All Plain sailing …
Let’s discuss right stuff that could trip you up– or simply flat-out annoy you.
The Learning Contour Is Real
If you’re all new to marketing tech, twist up.
GoHighLevel has a whole lot going on, and if you attempt to find out every little thing at the same time, you’ll wear out faster than a discount coffee machine.
When I initially started, I got bewildered rapidly. The user interface was clunky (it’s better currently), and I wasn’t certain where to begin.
My advice? Start with the basics– like CRM and organizing– after that layer in the automations and funnel builder when you prepare. And do not also think about launching into SaaS mode till you have actually mastered the core system.
Training Materials Need a Makeover
GoHighLevel’s constant updates are amazing, however they feature a catch: the training video clips are typically outdated.
You’ll enjoy a walkthrough on YouTube, most likely to try it yourself, and realize … that button doesn’t also exist any longer.
For a platform this effective, I actually think they should focus on upgrading the help docs and tutorials in real-time. New individuals should not need to presume their means through.
Hidden Costs Sneak Up on You
The pricing looks easy. And it type of is.
Yet there are add-on prices that aren’t super evident until you start excavating. You’ll pay extra for:
- SMS and phone calls
- Email sending out (using Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy pricey– and truthfully, even with the add-ons, it’s still less expensive than Frankensteining with each other a lots devices. But it’s something you’ll wish to factor into your spending plan.
Client Support Can Be a Gamble
Let me be clear: the GoHighLevel team does care. You can even schedule a Zoom telephone call with them, which is rare and really practical.
But the online conversation and SMS assistance? Hit-or-miss.
Often I ‘d message them and hear crickets. Various other times, I ‘d get a response however have to follow up numerous times before anything obtained fixed.
Best option? Use the Zoom calls if you need real aid. Simply don’t rely upon quick conversation responds to conserve the day.
Overreliance on Stripe Is Limiting
Here’s the one huge feature void: GoHighLevel leans heavily on Stripe for repayments– especially if you’re making use of SaaS mode.
If Stripe isn’t sustained in your nation or you favor one more repayment processor, you run out luck (in the meantime).
They did lately reveal a Square integration, which is an appealing step. Hopefully a lot more versatility is on the means. But as it stands, Stripe is the main program.
Final Judgment: GoHighLevel Workflows
If you’re looking for a system that:
- Replaces half your technology pile
- Automates your marketing and sales
- Grows with your service
- Offers major profits possibility through SaaS mode.
… after that yes, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll require persistence, a desire to learn, and maybe a little high levels of caffeine. But once you’ve got it called in? Game-changer.
And hello, if you’ve ever dreamed of running your very own software program business or marketing agency, this may be your opportunity– without needing a team of designers or a Silicon Valley budget plan.