You’ve come across GoHighLevel and you’re questioning– Is this the real offer, or simply one more overhyped platform that assures everything and provides … meh? GoHighLevel Spotlight Sessions
Believe me, I’ve been where you are. After utilizing GoHighLevel for a few years currently, I can tell you directly: it is just one of the most intelligent choices I have actually produced my organization. But (and it’s a huge “yet”) it’s not all sunlight and rainbows.
Let’s study the good, the bad, and the sometimes aggravating so you can determine if GoHighLevel’s the best fit for you.
GoHighLevel Supplies– However Only If You Know What You’re Doing
Below’s things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for once, that insurance claim is legit. You truly can run nearly every facet of your service from one control panel.
But here’s the catch: with world power comes a slightly complex user interface, a high learning curve, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can surpass the rough beginning, it’s like opening service superpowers.
What GoHighLevel Obtains Really Right
You Can In Fact Change a Dozen Various Other Devices
If you’ve been assembling a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your opportunity to streamline.
GoHighLevel lets you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation organizing
- CRM management
- Automations (we’ll get to that in a sec)
- Online courses and memberships
- Social media messaging
- Live conversation
And the listing keeps growing. Unless you need a specific eCommerce tool or payment gateway (more on that particular later), you’re most likely covered.
It’s Always Evolving
No joke. Eventually I log in and see a brand-new feature for TikTok DMs. The next day, they’ve overhauled the e-mail editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The developers are continuously pushing updates, and the roadmap is packed with user-suggested features. That part really impressed me– your voice actually matters below.
And while the consistent changes can seem like you’re running on a treadmill that never quits, I ‘d take that over a system that hasn’t transformed since 2018.
Interaction? You’re Covered
If you’re tired of jumping between tools simply to talk with your leads, you’ll enjoy this part.
From one dashboard, you can:
- Make call and go down voicemails
- Send out and obtain SMS
- Blast emails or construct sequences
- Conversation on WhatsApp, GoHighLevel Spotlight Sessions
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or convert it to text mid-convo)
Also far better– there’s a central conversation tab where all these messages live. No more jumping between inboxes or forgetting to reply to that DM from three days back. (Existed. Dealt with that.).
SaaS Mode = Recurring Profits Without the Headaches
Below’s where points get spicy.
If you’re a company owner, expert, or simply someone who intends to earn reoccuring revenue without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you market the system under your very own brand name. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you desire.
It’s $497/month on your end. However if you bill just $97/month to 6 customers, you’re currently profitable– and everything beyond that is sauce.
You do not need to manage campaigns or get on technique phone calls. Just provide individuals accessibility to the devices and let them keep up it. It’s not 100% passive, however it’s pretty close.
Automate Everything
This is most likely my favored part: workflows.
Picture establishing a multi-channel sequence that e-mails, texts, and follows up with leads based upon their actions. Immediately reserving calls. Sending out onboarding messages. Marking calls. Following up on billings. Nurturing chilly leads for months without lifting a finger.
Sound like a dream? It’s very actual.
The automations are unbelievably effective, however I won’t lie– they can feel frustrating initially. My guidance? Do not try to learn everything in a weekend break. Begin small and develop from there. The payoff deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel began extremely agency-focused. Like, everything howled “marketing professionals only”.
However that’s transformed.
Currently it’s equally as helpful for:
- Regional companies (salons, gyms, facilities, etc).
- Trains and program makers.
- Specialists and service providers.
- Freelancers and solopreneurs.
There are also “snapshots” you can pack with prebuilt campaigns customized to details industries. That’s a blessing if you don’t wish to develop whatever from the ground up.
And for just $97/month on the Starter Plan, it’s an outright take. Nothing else device gives you this much for that little.
Yet It’s Not All Plain sailing …
Let’s speak about the stuff that might trip you up– or simply flat-out frustrate you.
The Learning Contour Is Real
If you’re all new to marketing technology, twist up.
GoHighLevel has a whole lot taking place, and if you attempt to find out everything at the same time, you’ll wear out faster than a discount rate coffee machine.
When I first began, I got overwhelmed promptly. The user interface was clunky (it’s much better now), and I wasn’t sure where to begin.
My recommendations? Start with the fundamentals– like CRM and organizing– after that layer in the automations and funnel builder when you’re ready. And do not also think of launching into SaaS mode till you have actually mastered the core platform.
Educating Materials Required a Transformation
GoHighLevel’s continuous updates are amazing, however they feature a catch: the training videos are usually outdated.
You’ll watch a walkthrough on YouTube, go to try it yourself, and understand … that switch doesn’t also exist any longer.
For a platform this powerful, I really think they should focus on updating the assistance docs and tutorials in real-time. New individuals should not have to presume their method with.
Hidden Expenses Slip Up on You
The pricing looks simple. And it kind of is.
However there are add-on costs that aren’t incredibly evident until you start excavating. You’ll pay added for:
- SMS and call
- Email sending out (using Mailgun or similar)
- AI features
- Some integrations
It’s not crazy costly– and truthfully, despite the add-ons, it’s still more affordable than Frankensteining with each other a dozen devices. Yet it’s something you’ll wish to factor into your budget plan.
Customer Support Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can also schedule a Zoom call with them, which is uncommon and extremely valuable.
Yet the live conversation and SMS assistance? Hit-or-miss.
Sometimes I ‘d message them and hear crickets. Other times, I would certainly obtain an answer yet need to follow up several times prior to anything obtained dealt with.
Best bet? Use the Zoom calls if you require real help. Simply do not rely upon fast conversation responds to conserve the day.
Overreliance on Stripe Is Restricting
Below’s the one big feature space: GoHighLevel leans greatly on Stripe for payments– particularly if you’re using SaaS mode.
If Stripe isn’t supported in your country or you prefer another repayment cpu, you’re out of good luck (in the meantime).
They did just recently announce a Square integration, which is a promising step. Hopefully a lot more adaptability is on the method. Yet as it stands, Stripe is the major program.
Last Judgment: GoHighLevel Spotlight Sessions
If you’re seeking a system that:
- Changes half your technology stack
- Automates your marketing and sales
- Expands with your business
- Offers significant earnings potential with SaaS mode.
… after that yes, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll need persistence, a willingness to discover, and possibly a little high levels of caffeine. Once you’ve got it dialed in? Game-changer.
And hi there, if you have actually ever before imagined running your very own software business or marketing agency, this might be your possibility– without needing a group of programmers or a Silicon Valley spending plan.