You’ve stumbled across GoHighLevel and you’re asking yourself– Is this the real deal, or just another overhyped system that assures whatever and delivers … meh? GoHighLevel Vs ActiveCampaign
Trust me, I have actually been where you are. After using GoHighLevel for a couple of years now, I can tell you directly: it is just one of the most intelligent choices I have actually created my company. Yet (and it’s a large “however”) it’s not all sunshine and rainbows.
Let’s study the great, the negative, and the sometimes irritating so you can determine if GoHighLevel’s the ideal fit for you.
GoHighLevel Provides– But Just If You Know What You’re Doing
Here’s the thing: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for as soon as, that claim is legit. You truly can run almost every element of your service from one dashboard.
Yet right here’s the catch: with world power comes a somewhat complicated interface, a steep learning curve, and a “figure-it-out-yourself” ambiance at times.
Still, if you can get past the rough start, it resembles unlocking company superpowers.
What GoHighLevel Gets Very Right
You Can Actually Replace a Dozen Various Other Tools
If you’ve been piecing together a tech pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your opportunity to streamline.
GoHighLevel lets you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM monitoring
- Automations (we’ll get to that in a sec)
- On the internet courses and memberships
- Social media site messaging
- Live conversation
And the list keeps growing. Unless you require a particular eCommerce device or payment entrance (a lot more on that particular later), you’re probably covered.
It’s Always Evolving
No joke. One day I log in and see a new feature for TikTok DMs. The next day, they’ve upgraded the e-mail editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The programmers are regularly pressing updates, and the roadmap is loaded with user-suggested features. That part truly amazed me– your voice actually matters here.
And while the constant adjustments can feel like you’re operating on a treadmill that never ever quits, I would certainly take that over a system that hasn’t altered because 2018.
Interaction? You’re Covered
If you’re tired of leaping between tools just to speak to your leads, you’ll like this part.
From one dashboard, you can:
- Make phone calls and drop voicemails
- Send out and obtain SMS
- Blast emails or develop sequences
- Chat on WhatsApp, GoHighLevel Vs ActiveCampaign
- Send Out Instagram, Facebook and TikTok DMs.
- Live chat on your website (or convert it to text mid-convo)
Also better– there’s a centralized conversation tab where all these messages live. Say goodbye to bouncing in between inboxes or failing to remember to respond to that DM from three days earlier. (Existed. Taken care of that.).
SaaS Mode = Recurring Income Without the Headaches
Here’s where things obtain spicy.
If you’re a firm proprietor, specialist, or just a person who wants to make repeating earnings without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you re-sell the platform under your very own brand name. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you desire.
It’s $497/month on your end. However if you charge simply $97/month to 6 clients, you’re currently lucrative– and every little thing past that is sauce.
You do not need to manage campaigns or hop on method phone calls. Just provide people access to the devices and let them run with it. It’s not 100% passive, but it’s pretty close.
Automate Everything
This is possibly my preferred part: workflows.
Picture establishing a multi-channel sequence that emails, messages, and follows up with leads based on their habits. Instantly scheduling telephone calls. Sending onboarding messages. Marking get in touches with. Acting on invoices. Nurturing cold leads for months without lifting a finger.
Seem like a dream? It’s really genuine.
The automations are exceptionally powerful, yet I will not lie– they can feel frustrating initially. My recommendations? Do not attempt to discover everything in a weekend. Beginning small and build from there. The payback deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel started very agency-focused. Like, everything shouted “marketing professionals only”.
But that’s altered.
Now it’s equally as beneficial for:
- Neighborhood organizations (beauty salons, fitness centers, centers, etc).
- Instructors and program developers.
- Specialists and provider.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns customized to specific markets. That’s a godsend if you don’t want to develop every little thing from scratch.
And for just $97/month on the Starter Plan, it’s an outright steal. Nothing else tool provides you this much for that little.
However It’s Not All Smooth Sailing …
Let’s talk about the stuff that may journey you up– or just flat-out annoy you.
The Learning Contour Is Real
If you’re brand-new to marketing technology, bend up.
GoHighLevel has a whole lot going on, and if you attempt to find out whatever at the same time, you’ll burn out faster than a discount rate coffee machine.
When I first started, I obtained overwhelmed quickly. The user interface was confusing (it’s much better now), and I had not been certain where to begin.
My advice? Start with the basics– like CRM and scheduling– after that layer in the automations and funnel builder when you’re ready. And don’t even consider launching into SaaS mode up until you’ve mastered the core system.
Educating Materials Need a Remodeling
GoHighLevel’s constant updates are amazing, but they feature a catch: the training video clips are typically outdated.
You’ll enjoy a walkthrough on YouTube, most likely to try it on your own, and recognize … that button does not also exist any longer.
For a platform this effective, I really assume they need to focus on updating the help docs and tutorials in real-time. New individuals should not have to guess their method via.
Hidden Costs Creep Up on You
The pricing looks simple. And it sort of is.
But there are add-on prices that aren’t extremely apparent up until you start digging. You’ll pay extra for:
- SMS and phone calls
- Email sending out (via Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy expensive– and honestly, despite having the attachments, it’s still less expensive than Frankensteining together a dozen devices. However it’s something you’ll wish to factor right into your budget.
Consumer Support Can Be a Gamble
Let me be clear: the GoHighLevel team does care. You can also schedule a Zoom telephone call with them, which is unusual and very practical.
However the live chat and SMS support? Hit or miss.
Often I ‘d message them and listen to crickets. Other times, I would certainly obtain a response yet have to follow up multiple times before anything obtained resolved.
Best bet? Use the Zoom calls if you require genuine assistance. Just don’t rely upon quick chat responds to save the day.
Overreliance on Stripe Is Restricting
Below’s the one large feature space: GoHighLevel leans heavily on Stripe for repayments– particularly if you’re using SaaS mode.
If Stripe isn’t supported in your country or you like another repayment processor, you’re out of luck (for now).
They did lately introduce a Square integration, which is an encouraging step. Ideally much more versatility gets on the means. Yet as it stands, Stripe is the main show.
Last Decision: GoHighLevel Vs ActiveCampaign
If you’re looking for a system that:
- Changes half your tech stack
- Automates your marketing and sales
- Expands with your service
- Offers major revenue potential via SaaS mode.
… then indeed, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll require persistence, a readiness to find out, and perhaps a little caffeine. Once you’ve got it called in? Game-changer.
And hi, if you’ve ever imagined running your very own software program firm or marketing company, this could be your possibility– without needing a team of designers or a Silicon Valley spending plan.