You’ve stumbled across GoHighLevel and you’re questioning– Is this the genuine bargain, or simply one more overhyped platform that assures every little thing and delivers … meh? GoHighLevel Content Creator Playbook
Trust me, I’ve been where you are. After using GoHighLevel for a few years now, I can inform you straight up: it is among the most intelligent decisions I’ve made for my service. However (and it’s a large “yet”) it’s not all sunshine and rainbows.
Let’s study the excellent, the poor, and the sometimes frustrating so you can figure out if GoHighLevel’s the right fit for you.
GoHighLevel Provides– But Just If You Know What You’re Doing
Right here’s things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for as soon as, that claim is legit. You truly can run nearly every aspect of your service from one dashboard.
However here’s the catch: with world power comes a slightly confusing interface, a high learning curve, and a “figure-it-out-yourself” ambiance at times.
Still, if you can surpass the bumpy start, it resembles unlocking business superpowers.
What GoHighLevel Obtains Really Right
You Can Really Replace a Loads Other Devices
If you have actually been piecing together a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your chance to simplify.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM monitoring
- Automations (we’ll get to that in a sec)
- On the internet training courses and subscriptions
- Social network messaging
- Live chat
And the checklist maintains growing. Unless you require a details eCommerce tool or repayment portal (much more on that later), you’re possibly covered.
It’s Always Evolving
Serious. Someday I visit and see a brand-new feature for TikTok DMs. The next day, they have actually overhauled the e-mail editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living platform. The programmers are constantly pressing updates, and the roadmap is loaded with user-suggested features. That component actually impressed me– your voice in fact matters below.
And while the constant adjustments can seem like you’re running on a treadmill that never ever quits, I ‘d take that over a platform that hasn’t changed since 2018.
Communication? You’re Covered
If you’re tired of jumping between devices simply to talk to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make call and drop voicemails
- Send and obtain SMS
- Blast emails or construct series
- Conversation on WhatsApp, GoHighLevel Content Creator Playbook
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or convert it to text mid-convo)
Also better– there’s a centralized conversation tab where all these messages live. Say goodbye to bouncing in between inboxes or failing to remember to reply to that DM from 3 days earlier. (Existed. Dealt with that.).
SaaS Mode = Recurring Revenue Without the Headaches
Right here’s where points obtain spicy.
If you’re an agency proprietor, expert, or simply somebody who wishes to earn persisting revenue without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you re-sell the system under your very own brand name. Think about it like white-labeling GoHighLevel, slapping your logo on it, and billing whatever you desire.
It’s $497/month on your end. Yet if you bill just $97/month to six clients, you’re currently rewarding– and whatever beyond that is sauce.
You do not need to handle campaigns or get on method telephone calls. Simply provide people access to the devices and let them run with it. It’s not 100% passive, however it’s pretty close.
Automate Every little thing
This is possibly my favorite part: workflows.
Think of setting up a multi-channel series that e-mails, texts, and follows up with leads based on their behavior. Automatically booking telephone calls. Sending onboarding messages. Labeling calls. Following up on billings. Nurturing chilly leads for months without lifting a finger.
Seem like a desire? It’s extremely genuine.
The automations are incredibly powerful, yet I will not lie– they can feel frustrating at first. My recommendations? Do not attempt to learn it all in a weekend break. Start small and build from there. The benefit deserves it.
It’s Not Just for Agencies Anymore
GoHighLevel began really agency-focused. Like, every little thing shrieked “online marketers only”.
But that’s changed.
Currently it’s just as helpful for:
- Neighborhood companies (hair salons, gyms, centers, etc).
- Trainers and course makers.
- Experts and service providers.
- Consultants and solopreneurs.
There are even “snapshots” you can load with prebuilt campaigns customized to certain sectors. That’s a godsend if you don’t wish to build everything from square one.
And for just $97/month on the Starter Plan, it’s an outright take. No other tool provides you this much for that little.
However It’s Not All Smooth Sailing …
Let’s discuss right stuff that might trip you up– or just flat-out frustrate you.
The Learning Contour Is Real
If you’re new to marketing technology, distort up.
GoHighLevel has a lot going on, and if you attempt to discover whatever simultaneously, you’ll wear out faster than a price cut coffee maker.
When I initially started, I obtained bewildered rapidly. The user interface was cumbersome (it’s much better now), and I wasn’t sure where to begin.
My advice? Beginning with the basics– like CRM and organizing– then layer in the automations and funnel builder when you’re ready. And don’t even consider launching into SaaS mode till you’ve mastered the core system.
Educating Products Need a Makeover
GoHighLevel’s consistent updates are incredible, yet they feature a catch: the training video clips are frequently out-of-date.
You’ll watch a walkthrough on YouTube, most likely to try it yourself, and realize … that button doesn’t also exist any longer.
For a platform this powerful, I actually assume they ought to prioritize updating the help docs and tutorials in real-time. New individuals should not need to guess their way with.
Hidden Expenses Slip Up on You
The pricing looks simple. And it type of is.
However there are add-on costs that aren’t incredibly noticeable until you start digging. You’ll pay extra for:
- SMS and call
- Email sending (using Mailgun or comparable)
- AI features
- Some integrations
It’s not insane pricey– and truthfully, despite having the attachments, it’s still more affordable than Frankensteining together a dozen devices. But it’s something you’ll want to factor into your budget plan.
Customer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also arrange a Zoom call with them, which is rare and very practical.
However the online chat and SMS assistance? Hit-or-miss.
Sometimes I would certainly message them and hear crickets. Other times, I would certainly obtain a response yet have to follow up numerous times prior to anything got resolved.
Best choice? Utilize the Zoom calls if you need real aid. Just don’t depend on quick conversation responds to conserve the day.
Overreliance on Stripe Is Limiting
Below’s the one large feature space: GoHighLevel leans heavily on Stripe for payments– specifically if you’re using SaaS mode.
If Stripe isn’t sustained in your country or you like another repayment cpu, you run out luck (for now).
They did recently announce a Square integration, which is a promising step. Ideally more versatility is on the way. But as it stands, Stripe is the main program.
Last Verdict: GoHighLevel Content Creator Playbook
If you’re seeking a system that:
- Changes half your tech stack
- Automates your marketing and sales
- Grows with your business
- Deals major earnings possibility with SaaS mode.
… then indeed, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll need perseverance, a readiness to learn, and maybe a little high levels of caffeine. But once you’ve got it dialed in? Game-changer.
And hey, if you have actually ever before desired for running your own software company or marketing company, this might be your opportunity– without requiring a group of programmers or a Silicon Valley spending plan.