You’ve stumbled across GoHighLevel and you’re wondering– Is this the genuine bargain, or simply one more overhyped platform that guarantees everything and delivers … meh? GoHighLevel Bakery Playbook
Trust me, I’ve been where you are. After using GoHighLevel for a couple of years now, I can tell you straight up: it is among the smartest decisions I have actually made for my service. But (and it’s a large “but”) it’s not all sunshine and rainbows.
Let’s study the great, the bad, and the periodically aggravating so you can find out if GoHighLevel’s the appropriate suitable for you.
GoHighLevel Supplies– However Only If You Know What You’re Doing
Here’s the thing: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for once, that case is legit. You actually can run nearly every facet of your organization from one control panel.
However below’s the catch: with great power comes a slightly confusing user interface, a steep learning contour, and a “figure-it-out-yourself” ambiance sometimes.
Still, if you can get past the bumpy beginning, it resembles opening organization superpowers.
What GoHighLevel Obtains Extremely Right
You Can Really Replace a Lots Various Other Devices
If you’ve been assembling a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your opportunity to simplify.
GoHighLevel lets you deal with:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation organizing
- CRM management
- Automations (we’ll reach that in a sec)
- Online programs and subscriptions
- Social media site messaging
- Live conversation
And the list maintains expanding. Unless you require a particular eCommerce tool or payment entrance (more on that later), you’re probably covered.
It’s Always Evolving
No joke. Someday I log in and see a new feature for TikTok DMs. The following day, they have actually overhauled the e-mail editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living system. The programmers are constantly pushing updates, and the roadmap is loaded with user-suggested features. That component truly pleased me– your voice actually matters below.
And while the continuous changes can seem like you’re working on a treadmill that never quits, I would certainly take that over a platform that hasn’t changed given that 2018.
Interaction? You’re Covered
If you’re tired of leaping in between tools just to talk to your leads, you’ll love this component.
From one dashboard, you can:
- Make telephone call and go down voicemails
- Send out and get SMS
- Blast emails or develop series
- Chat on WhatsApp, GoHighLevel Bakery Playbook
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or transform it to SMS mid-convo)
Also much better– there’s a central conversation tab where all these messages live. No more jumping in between inboxes or failing to remember to respond to that DM from three days ago. (Existed. Fixed that.).
SaaS Mode = Recurring Income Without the Headaches
Here’s where things obtain spicy.
If you’re an agency proprietor, professional, or simply somebody who wishes to make persisting profits without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you re-sell the system under your very own brand name. Think of it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you want.
It’s $497/month on your end. But if you bill simply $97/month to six clients, you’re already successful– and every little thing beyond that is sauce.
You don’t need to handle campaigns or get on technique calls. Simply provide individuals accessibility to the tools and let them run with it. It’s not 100% passive, but it’s pretty close.
Automate Everything
This is probably my favored component: workflows.
Visualize establishing a multi-channel sequence that e-mails, texts, and follows up with leads based upon their behavior. Instantly booking telephone calls. Sending out onboarding messages. Marking get in touches with. Following up on invoices. Nurturing cold leads for months without lifting a finger.
Seem like a dream? It’s really genuine.
The automations are unbelievably effective, however I will not exist– they can really feel frustrating at first. My recommendations? Do not attempt to learn everything in a weekend break. Start small and construct from there. The payoff is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel began very agency-focused. Like, every little thing shouted “marketers only”.
Yet that’s changed.
Now it’s equally as helpful for:
- Neighborhood businesses (salons, fitness centers, facilities, etc).
- Coaches and training course designers.
- Experts and company.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns customized to certain sectors. That’s a godsend if you do not wish to develop everything from the ground up.
And for only $97/month on the Starter Plan, it’s an absolute take. Nothing else device offers you this much for that little.
But It’s Not All Smooth Sailing …
Let’s speak about right stuff that might trip you up– or simply flat-out irritate you.
The Learning Contour Is Genuine
If you’re new to marketing tech, twist up.
GoHighLevel has a whole lot going on, and if you try to learn whatever simultaneously, you’ll burn out faster than a discount coffee machine.
When I first started, I obtained overwhelmed swiftly. The user interface was clunky (it’s much better currently), and I wasn’t certain where to start.
My suggestions? Beginning with the basics– like CRM and scheduling– then layer in the automations and funnel builder when you’re ready. And do not even consider launching into SaaS mode until you have actually grasped the core platform.
Training Materials Need a Remodeling
GoHighLevel’s consistent updates are incredible, yet they come with a catch: the training videos are commonly obsolete.
You’ll watch a walkthrough on YouTube, most likely to try it yourself, and realize … that switch doesn’t even exist any longer.
For a system this effective, I really assume they need to focus on updating the assistance docs and tutorials in real-time. New customers should not have to presume their means via.
Hidden Expenses Sneak Up on You
The pricing looks basic. And it sort of is.
Yet there are add-on expenses that aren’t super obvious till you start digging. You’ll pay added for:
- SMS and call
- Email sending out (by means of Mailgun or similar)
- AI features
- Some integrations
It’s not crazy expensive– and honestly, despite having the add-ons, it’s still more affordable than Frankensteining with each other a lots tools. However it’s something you’ll wish to factor right into your budget.
Customer Assistance Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can also set up a Zoom phone call with them, which is rare and very handy.
Yet the real-time conversation and SMS support? Hit-or-miss.
Sometimes I ‘d message them and hear crickets. Various other times, I would certainly obtain a solution but need to follow up multiple times before anything obtained resolved.
Best choice? Use the Zoom calls if you require genuine help. Just don’t count on quick conversation replies to save the day.
Overreliance on Stripe Is Limiting
Below’s the one big feature gap: GoHighLevel leans greatly on Stripe for settlements– especially if you’re using SaaS mode.
If Stripe isn’t supported in your nation or you choose one more repayment processor, you run out luck (in the meantime).
They did lately introduce a Square integration, which is an encouraging action. With any luck much more flexibility gets on the method. Yet as it stands, Stripe is the major program.
Final Judgment: GoHighLevel Bakery Playbook
If you’re seeking a platform that:
- Changes half your technology stack
- Automates your marketing and sales
- Grows with your business
- Offers severe revenue capacity via SaaS mode.
… after that indeed, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll need perseverance, a determination to find out, and maybe a little caffeine. But once you’ve got it called in? Game-changer.
And hi, if you have actually ever dreamed of running your very own software company or marketing agency, this might be your chance– without requiring a team of programmers or a Silicon Valley spending plan.