You’ve come across GoHighLevel and you’re asking yourself– Is this the actual offer, or just another overhyped platform that promises every little thing and provides … meh? What Type of Company Is GoHighLevel
Trust me, I’ve been where you are. After using GoHighLevel for a couple of years now, I can inform you directly: it is just one of the smartest decisions I’ve created my organization. Yet (and it’s a big “however”) it’s not all sunshine and rainbows.
Let’s study the great, the bad, and the occasionally frustrating so you can determine if GoHighLevel’s the best suitable for you.
GoHighLevel Provides– Yet Only If You Know What You’re Doing
Here’s things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that case is official. You actually can run nearly every facet of your organization from one dashboard.
Yet here’s the catch: with world power comes a somewhat complex user interface, a high learning curve, and a “figure-it-out-yourself” vibe at times.
Still, if you can get past the rough start, it resembles unlocking company superpowers.
What GoHighLevel Gets Very Right
You Can Actually Replace a Lots Various Other Devices
If you’ve been assembling a tech pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your possibility to simplify.
GoHighLevel allows you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM administration
- Automations (we’ll reach that in a sec)
- Online courses and memberships
- Social media site messaging
- Live chat
And the list maintains expanding. Unless you require a certain eCommerce tool or repayment entrance (more on that later), you’re most likely covered.
It’s Always Evolving
Serious. Someday I visit and see a brand-new feature for TikTok DMs. The next day, they’ve overhauled the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living system. The designers are constantly pushing updates, and the roadmap is loaded with user-suggested features. That component really impressed me– your voice in fact matters right here.
And while the continuous changes can feel like you’re working on a treadmill that never ever stops, I would certainly take that over a system that hasn’t changed given that 2018.
Communication? You’re Covered
If you’re tired of leaping in between tools simply to speak with your leads, you’ll enjoy this part.
From one dashboard, you can:
- Make call and drop voicemails
- Send out and get SMS
- Blast e-mails or develop series
- Conversation on WhatsApp, What Type of Company Is GoHighLevel
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or convert it to text mid-convo)
Even better– there’s a centralized discussion tab where all these messages live. Say goodbye to bouncing in between inboxes or failing to remember to respond to that DM from three days ago. (Been there. Fixed that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where points obtain spicy.
If you’re a company owner, specialist, or simply a person who wants to earn reoccuring profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you re-sell the system under your own brand. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you desire.
It’s $497/month on your end. However if you charge just $97/month to 6 clients, you’re already rewarding– and whatever past that is gravy.
You do not have to manage campaigns or hop on technique phone calls. Just provide individuals accessibility to the devices and let them keep up it. It’s not 100% passive, but it’s rather close.
Automate Every little thing
This is probably my favorite part: workflows.
Think of establishing a multi-channel series that e-mails, messages, and follows up with leads based on their habits. Immediately booking telephone calls. Sending onboarding messages. Identifying calls. Acting on invoices. Nurturing cool leads for months without lifting a finger.
Seem like a dream? It’s extremely actual.
The automations are incredibly powerful, yet I won’t lie– they can really feel frustrating in the beginning. My advice? Don’t attempt to discover everything in a weekend. Beginning little and build from there. The reward is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel began very agency-focused. Like, every little thing screamed “marketers just”.
Yet that’s changed.
Currently it’s equally as valuable for:
- Regional services (hair salons, gyms, centers, etc).
- Coaches and program creators.
- Specialists and company.
- Freelancers and solopreneurs.
There are also “snapshots” you can fill with prebuilt campaigns tailored to particular sectors. That’s a blessing if you do not intend to construct whatever from square one.
And for only $97/month on the Starter Plan, it’s an absolute take. No other tool provides you this much for that little.
But It’s Not All Smooth Sailing …
Let’s discuss right stuff that might trip you up– or simply flat-out irritate you.
The Learning Curve Is Actual
If you’re all new to marketing tech, buckle up.
GoHighLevel has a lot going on, and if you try to learn everything at the same time, you’ll burn out faster than a price cut coffee maker.
When I first began, I obtained bewildered promptly. The interface was confusing (it’s far better now), and I had not been sure where to start.
My advice? Start with the basics– like CRM and organizing– after that layer in the automations and funnel builder when you’re ready. And don’t also think about launching into SaaS mode until you’ve mastered the core platform.
Educating Materials Need a Transformation
GoHighLevel’s constant updates are amazing, but they come with a catch: the training videos are commonly out-of-date.
You’ll view a walkthrough on YouTube, most likely to try it yourself, and realize … that button doesn’t even exist any longer.
For a platform this powerful, I really think they should focus on upgrading the aid docs and tutorials in real-time. New customers shouldn’t need to think their means with.
Hidden Expenses Slip Up on You
The pricing looks straightforward. And it kind of is.
However there are add-on prices that aren’t extremely evident until you start digging. You’ll pay extra for:
- SMS and call
- Email sending (through Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy pricey– and honestly, even with the add-ons, it’s still cheaper than Frankensteining together a dozen devices. Yet it’s something you’ll intend to factor right into your budget.
Customer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can even set up a Zoom call with them, which is rare and extremely practical.
But the real-time conversation and SMS assistance? Hit-or-miss.
Sometimes I ‘d message them and listen to crickets. Other times, I would certainly obtain an answer yet have to follow up multiple times before anything got solved.
Best option? Use the Zoom calls if you need real help. Just do not count on fast conversation replies to conserve the day.
Overreliance on Stripe Is Limiting
Here’s the one large feature gap: GoHighLevel leans greatly on Stripe for settlements– particularly if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your country or you favor an additional payment cpu, you’re out of luck (for now).
They did recently reveal a Square integration, which is an appealing step. Hopefully a lot more flexibility is on the means. Yet as it stands, Stripe is the major program.
Final Verdict: What Type of Company Is GoHighLevel
If you’re trying to find a system that:
- Replaces half your technology stack
- Automates your marketing and sales
- Expands with your organization
- Deals major income possibility with SaaS mode.
… then of course, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll require patience, a determination to find out, and perhaps a little high levels of caffeine. But once you’ve got it called in? Game-changer.
And hello, if you’ve ever desired for running your very own software program company or marketing firm, this may be your opportunity– without requiring a team of programmers or a Silicon Valley budget plan.