You’ve come across GoHighLevel and you’re wondering– Is this the real offer, or just one more overhyped system that guarantees everything and supplies … meh? What Is GoHighLevel Used For
Believe me, I have actually been where you are. After utilizing GoHighLevel for a couple of years currently, I can tell you directly: it is just one of the smartest decisions I’ve made for my service. But (and it’s a big “but”) it’s not all sunshine and rainbows.
Let’s dive into the great, the negative, and the periodically irritating so you can determine if GoHighLevel’s the best suitable for you.
GoHighLevel Provides– Yet Just If You Know What You’re Doing
Here’s the thing: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that claim is legit. You really can run virtually every facet of your business from one dashboard.
However below’s the catch: with world power comes a somewhat complicated user interface, a high learning curve, and a “figure-it-out-yourself” vibe at times.
Still, if you can surpass the rough beginning, it resembles unlocking business superpowers.
What GoHighLevel Obtains Extremely Right
You Can In Fact Change a Loads Other Tools
If you have actually been assembling a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your possibility to simplify.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment scheduling
- CRM monitoring
- Automations (we’ll reach that in a sec)
- On-line courses and subscriptions
- Social network messaging
- Live conversation
And the list keeps growing. Unless you need a specific eCommerce tool or settlement gateway (more on that particular later), you’re possibly covered.
It’s Always Evolving
Seriously. One day I log in and see a new feature for TikTok DMs. The following day, they have actually overhauled the e-mail editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The programmers are regularly pushing updates, and the roadmap is packed with user-suggested features. That component really impressed me– your voice really matters below.
And while the continuous modifications can feel like you’re working on a treadmill that never ever quits, I ‘d take that over a platform that hasn’t changed given that 2018.
Interaction? You’re Covered
If you’re tired of leaping between tools just to speak to your leads, you’ll love this component.
From one control panel, you can:
- Make telephone call and go down voicemails
- Send out and receive SMS
- Blast emails or construct series
- Conversation on WhatsApp, What Is GoHighLevel Used For
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your website (or convert it to SMS mid-convo)
Also better– there’s a central conversation tab where all these messages live. Say goodbye to bouncing in between inboxes or neglecting to respond to that DM from 3 days ago. (Been there. Taken care of that.).
SaaS Mode = Recurring Income Without the Headaches
Right here’s where points obtain spicy.
If you’re a company owner, specialist, or just somebody who intends to gain reoccuring profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you resell the platform under your very own brand name. Think of it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you desire.
It’s $497/month on your end. But if you charge simply $97/month to 6 clients, you’re currently profitable– and everything past that is gravy.
You don’t have to handle campaigns or get on strategy telephone calls. Simply provide individuals access to the tools and let them run with it. It’s not 100% passive, however it’s pretty close.
Automate Every little thing
This is most likely my favorite part: workflows.
Imagine establishing a multi-channel sequence that emails, messages, and follows up with leads based upon their habits. Immediately reserving telephone calls. Sending out onboarding messages. Tagging get in touches with. Acting on billings. Nurturing cold leads for months without lifting a finger.
Sound like a desire? It’s really real.
The automations are unbelievably effective, but I won’t exist– they can feel frustrating at first. My guidance? Do not attempt to discover everything in a weekend break. Begin little and develop from there. The payoff is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started extremely agency-focused. Like, whatever howled “online marketers just”.
However that’s changed.
Currently it’s equally as useful for:
- Local organizations (hair salons, health clubs, clinics, and so on).
- Trains and program makers.
- Experts and company.
- Freelancers and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to details sectors. That’s a blessing if you do not want to develop every little thing from square one.
And for only $97/month on the Starter Plan, it’s an outright take. Nothing else device offers you this much for that little.
However It’s Not All Smooth Sailing …
Let’s talk about right stuff that may trip you up– or simply flat-out annoy you.
The Learning Curve Is Genuine
If you’re all new to marketing tech, twist up.
GoHighLevel has a whole lot taking place, and if you attempt to discover everything at the same time, you’ll burn out faster than a discount rate coffee maker.
When I initially started, I got overwhelmed rapidly. The interface was cumbersome (it’s better currently), and I had not been certain where to start.
My guidance? Beginning with the essentials– like CRM and scheduling– after that layer in the automations and funnel builder when you’re ready. And do not also consider launching into SaaS mode up until you’ve grasped the core platform.
Training Materials Need a Remodeling
GoHighLevel’s continuous updates are remarkable, but they feature a catch: the training video clips are often out-of-date.
You’ll see a walkthrough on YouTube, go to try it on your own, and recognize … that button does not even exist any longer.
For a platform this powerful, I truly believe they must focus on updating the help docs and tutorials in real-time. New customers should not need to think their means with.
Hidden Costs Creep Up on You
The pricing looks straightforward. And it kind of is.
Yet there are add-on prices that aren’t extremely apparent till you begin excavating. You’ll pay extra for:
- SMS and telephone call
- Email sending out (via Mailgun or similar)
- AI features
- Some integrations
It’s not insane costly– and honestly, despite having the add-ons, it’s still cheaper than Frankensteining together a dozen tools. However it’s something you’ll wish to factor right into your budget.
Customer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also arrange a Zoom phone call with them, which is uncommon and very helpful.
However the online conversation and SMS support? Hit-or-miss.
Often I would certainly message them and listen to crickets. Various other times, I ‘d get a solution however have to follow up multiple times before anything obtained settled.
Best bet? Make use of the Zoom calls if you require genuine aid. Simply don’t rely on quick conversation replies to conserve the day.
Overreliance on Stripe Is Restricting
Here’s the one huge feature gap: GoHighLevel leans heavily on Stripe for payments– specifically if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your country or you prefer an additional repayment cpu, you run out luck (in the meantime).
They did lately introduce a Square integration, which is a promising action. Hopefully much more flexibility gets on the way. Yet as it stands, Stripe is the main show.
Last Decision: What Is GoHighLevel Used For
If you’re trying to find a platform that:
- Replaces half your tech stack
- Automates your marketing and sales
- Expands with your business
- Deals significant profits potential via SaaS mode.
… after that yes, GoHighLevel is 100% worth your time.
It’s not excellent. You’ll need patience, a desire to learn, and possibly a little caffeine. But once you’ve got it dialed in? Game-changer.
And hi there, if you’ve ever before imagined running your own software application business or marketing agency, this could be your opportunity– without needing a group of programmers or a Silicon Valley spending plan.