You’ve come across GoHighLevel and you’re asking yourself– Is this the real bargain, or just one more overhyped system that promises whatever and supplies … meh? Is GoHighLevel a SaaS Platform
Believe me, I have actually been where you are. After utilizing GoHighLevel for a couple of years now, I can tell you straight up: it is just one of the smartest choices I’ve produced my company. Yet (and it’s a big “but”) it’s not all sunshine and rainbows.
Let’s dive into the good, the negative, and the periodically aggravating so you can figure out if GoHighLevel’s the best fit for you.
GoHighLevel Supplies– However Only If You Know What You’re Doing
Right here’s things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for as soon as, that case is official. You actually can run virtually every element of your organization from one dashboard.
However here’s the catch: with world power comes a slightly complex interface, a high learning curve, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can get past the bumpy start, it resembles opening company superpowers.
What GoHighLevel Obtains Very Right
You Can Actually Replace a Dozen Various Other Devices
If you’ve been assembling a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your chance to simplify.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM monitoring
- Automations (we’ll get to that in a sec)
- Online training courses and memberships
- Social media messaging
- Live chat
And the checklist maintains growing. Unless you require a particular eCommerce tool or payment gateway (more on that later), you’re probably covered.
It’s Always Evolving
Serious. Someday I log in and see a brand-new feature for TikTok DMs. The next day, they have actually revamped the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The developers are frequently pressing updates, and the roadmap is loaded with user-suggested features. That component actually amazed me– your voice in fact matters here.
And while the continuous modifications can feel like you’re running on a treadmill that never ever quits, I would certainly take that over a platform that hasn’t transformed because 2018.
Communication? You’re Covered
If you’re tired of leaping between devices simply to talk with your leads, you’ll love this part.
From one control panel, you can:
- Make phone calls and drop voicemails
- Send and receive SMS
- Blast e-mails or build series
- Conversation on WhatsApp, Is GoHighLevel a SaaS Platform
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or transform it to text mid-convo)
Even better– there’s a centralized discussion tab where all these messages live. No more jumping in between inboxes or forgetting to respond to that DM from three days ago. (Existed. Taken care of that.).
SaaS Mode = Recurring Profits Without the Headaches
Right here’s where points obtain spicy.
If you’re an agency owner, professional, or just a person who wishes to make reoccuring earnings without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you resell the system under your very own brand. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you want.
It’s $497/month on your end. However if you bill simply $97/month to 6 customers, you’re already profitable– and everything past that is gravy.
You do not need to handle campaigns or get on strategy telephone calls. Simply give people accessibility to the devices and let them run with it. It’s not 100% passive, but it’s quite close.
Automate Everything
This is possibly my favorite component: workflows.
Think of setting up a multi-channel sequence that emails, texts, and follows up with leads based on their behavior. Immediately booking phone calls. Sending out onboarding messages. Identifying calls. Following up on billings. Nurturing cold leads for months without lifting a finger.
Seem like a dream? It’s really genuine.
The automations are incredibly powerful, yet I will not exist– they can really feel overwhelming in the beginning. My guidance? Do not try to learn it all in a weekend break. Begin small and develop from there. The payback is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel started really agency-focused. Like, everything howled “online marketers just”.
Yet that’s transformed.
Currently it’s equally as beneficial for:
- Regional organizations (hair salons, fitness centers, clinics, etc).
- Coaches and training course developers.
- Consultants and company.
- Freelancers and solopreneurs.
There are also “snapshots” you can fill with prebuilt campaigns customized to certain industries. That’s a blessing if you do not want to construct everything from the ground up.
And for just $97/month on the Starter Plan, it’s an absolute swipe. Nothing else tool gives you this much for that little.
However It’s Not All Smooth Sailing …
Let’s speak about right stuff that could journey you up– or simply flat-out irritate you.
The Learning Curve Is Genuine
If you’re brand-new to marketing tech, bend up.
GoHighLevel has a whole lot taking place, and if you attempt to learn whatever simultaneously, you’ll burn out faster than a discount coffee machine.
When I first started, I obtained bewildered promptly. The user interface was confusing (it’s better currently), and I had not been certain where to start.
My suggestions? Beginning with the basics– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And do not even think of launching into SaaS mode up until you have actually mastered the core system.
Educating Materials Need a Makeover
GoHighLevel’s consistent updates are incredible, however they come with a catch: the training video clips are typically obsolete.
You’ll view a walkthrough on YouTube, most likely to try it yourself, and realize … that button doesn’t even exist any longer.
For a system this effective, I really believe they ought to prioritize updating the aid docs and tutorials in real-time. New individuals should not need to presume their method via.
Hidden Prices Creep Up on You
The pricing looks basic. And it type of is.
But there are add-on costs that aren’t super evident till you begin digging. You’ll pay added for:
- SMS and phone calls
- Email sending out (by means of Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy pricey– and truthfully, despite having the add-ons, it’s still more affordable than Frankensteining with each other a loads tools. However it’s something you’ll want to factor into your budget plan.
Customer Support Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also schedule a Zoom call with them, which is uncommon and very helpful.
But the live conversation and SMS assistance? Hit or miss.
Occasionally I ‘d message them and listen to crickets. Other times, I would certainly obtain an answer however have to follow up multiple times before anything got fixed.
Best option? Make use of the Zoom calls if you require genuine assistance. Simply don’t depend on quick conversation replies to save the day.
Overreliance on Stripe Is Limiting
Right here’s the one huge feature void: GoHighLevel leans greatly on Stripe for payments– specifically if you’re using SaaS mode.
If Stripe isn’t supported in your nation or you favor another payment processor, you’re out of luck (for now).
They did recently introduce a Square integration, which is a promising step. With any luck more flexibility gets on the means. Yet as it stands, Stripe is the main show.
Final Judgment: Is GoHighLevel a SaaS Platform
If you’re seeking a platform that:
- Replaces half your tech pile
- Automates your marketing and sales
- Expands with your company
- Deals severe profits capacity with SaaS mode.
… after that indeed, GoHighLevel is 100% worth your time.
It’s not best. You’ll need persistence, a willingness to discover, and maybe a little caffeine. But once you’ve got it called in? Game-changer.
And hi, if you’ve ever before dreamed of running your very own software application company or marketing agency, this could be your chance– without requiring a team of designers or a Silicon Valley budget.