You’ve come across GoHighLevel and you’re asking yourself– Is this the real bargain, or simply one more overhyped platform that assures everything and delivers … meh? How To Use GoHighLevel
Trust me, I have actually been where you are. After utilizing GoHighLevel for a few years now, I can tell you directly: it is just one of the most intelligent choices I’ve created my business. But (and it’s a big “however”) it’s not all sunlight and rainbows.
Let’s study the great, the bad, and the periodically discouraging so you can determine if GoHighLevel’s the right suitable for you.
GoHighLevel Provides– Yet Just If You Know What You’re Doing
Here’s the thing: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that claim is legit. You really can run nearly every element of your business from one control panel.
Yet below’s the catch: with great power comes a somewhat confusing interface, a high learning curve, and a “figure-it-out-yourself” ambiance at times.
Still, if you can get past the bumpy beginning, it’s like opening organization superpowers.
What GoHighLevel Gets Really Right
You Can Really Replace a Dozen Other Devices
If you’ve been assembling a technology pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your possibility to streamline.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit scheduling
- CRM monitoring
- Automations (we’ll reach that in a sec)
- On-line training courses and subscriptions
- Social media messaging
- Live conversation
And the listing keeps expanding. Unless you need a details eCommerce device or payment portal (extra on that particular later), you’re possibly covered.
It’s Always Evolving
Seriously. One day I visit and see a brand-new feature for TikTok DMs. The next day, they have actually overhauled the e-mail editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living system. The programmers are frequently pushing updates, and the roadmap is loaded with user-suggested features. That part truly pleased me– your voice in fact matters here.
And while the constant adjustments can feel like you’re operating on a treadmill that never ever stops, I ‘d take that over a system that hasn’t changed since 2018.
Communication? You’re Covered
If you’re tired of jumping between devices simply to speak to your leads, you’ll like this component.
From one control panel, you can:
- Make call and go down voicemails
- Send and obtain SMS
- Blast e-mails or develop sequences
- Chat on WhatsApp, How To Use GoHighLevel
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or transform it to text mid-convo)
Also better– there’s a central conversation tab where all these messages live. No more bouncing between inboxes or forgetting to reply to that DM from 3 days back. (Existed. Repaired that.).
SaaS Mode = Recurring Revenue Without the Headaches
Below’s where points obtain spicy.
If you’re an agency owner, consultant, or simply somebody who wishes to make repeating profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you resell the platform under your own brand. Think of it like white-labeling GoHighLevel, slapping your logo on it, and billing whatever you want.
It’s $497/month on your end. Yet if you bill just $97/month to 6 customers, you’re already successful– and every little thing past that is sauce.
You don’t need to manage campaigns or get on technique telephone calls. Just provide individuals access to the tools and let them keep up it. It’s not 100% passive, but it’s pretty close.
Automate Every little thing
This is probably my favored component: workflows.
Imagine establishing a multi-channel series that emails, texts, and follows up with leads based on their habits. Instantly scheduling phone calls. Sending onboarding messages. Marking contacts. Following up on billings. Supporting chilly leads for months without lifting a finger.
Seem like a dream? It’s very genuine.
The automations are unbelievably powerful, however I won’t lie– they can feel frustrating initially. My recommendations? Do not attempt to learn it all in a weekend. Beginning tiny and construct from there. The payoff is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started off very agency-focused. Like, every little thing yelled “marketers only”.
However that’s transformed.
Currently it’s just as helpful for:
- Neighborhood services (beauty salons, health clubs, facilities, and so on).
- Trainers and program makers.
- Specialists and service providers.
- Freelancers and solopreneurs.
There are also “snapshots” you can fill with prebuilt campaigns tailored to details industries. That’s a godsend if you do not want to build whatever from square one.
And for just $97/month on the Starter Plan, it’s an outright steal. Nothing else device offers you this much for that little.
However It’s Not All Smooth Sailing …
Let’s speak about right stuff that may journey you up– or simply flat-out irritate you.
The Learning Curve Is Actual
If you’re all new to marketing tech, buckle up.
GoHighLevel has a whole lot taking place, and if you try to learn every little thing simultaneously, you’ll stress out faster than a discount rate coffee machine.
When I first started, I obtained overwhelmed rapidly. The user interface was clunky (it’s better currently), and I wasn’t certain where to start.
My suggestions? Begin with the essentials– like CRM and organizing– after that layer in the automations and funnel builder when you’re ready. And don’t even think of launching into SaaS mode till you’ve understood the core platform.
Training Products Required a Remodeling
GoHighLevel’s continuous updates are amazing, but they include a catch: the training videos are frequently outdated.
You’ll view a walkthrough on YouTube, go to try it on your own, and understand … that switch does not also exist anymore.
For a system this effective, I truly believe they must prioritize upgrading the aid docs and tutorials in real-time. New individuals shouldn’t have to think their way through.
Hidden Expenses Sneak Up on You
The pricing looks straightforward. And it sort of is.
But there are add-on prices that aren’t incredibly apparent until you begin digging. You’ll pay additional for:
- SMS and call
- Email sending out (by means of Mailgun or comparable)
- AI features
- Some integrations
It’s not insane costly– and truthfully, despite having the attachments, it’s still less costly than Frankensteining together a dozen devices. However it’s something you’ll want to factor into your spending plan.
Client Support Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can also set up a Zoom call with them, which is uncommon and very useful.
However the live chat and SMS support? Hit or miss.
Sometimes I ‘d message them and hear crickets. Other times, I ‘d obtain a response yet need to follow up numerous times before anything obtained solved.
Best choice? Utilize the Zoom calls if you need actual aid. Just don’t depend on fast conversation responds to conserve the day.
Overreliance on Stripe Is Limiting
Right here’s the one huge feature space: GoHighLevel leans greatly on Stripe for settlements– especially if you’re making use of SaaS mode.
If Stripe isn’t sustained in your country or you like an additional settlement cpu, you’re out of luck (in the meantime).
They did recently introduce a Square integration, which is a promising action. Hopefully a lot more flexibility gets on the method. Yet as it stands, Stripe is the main program.
Last Decision: How To Use GoHighLevel
If you’re looking for a system that:
- Replaces half your tech pile
- Automates your marketing and sales
- Expands with your business
- Deals severe earnings capacity with SaaS mode.
… then of course, GoHighLevel is 100% worth your time.
It’s not excellent. You’ll need perseverance, a determination to find out, and maybe a little caffeine. But once you’ve got it called in? Game-changer.
And hi, if you have actually ever imagined running your own software business or marketing firm, this might be your chance– without requiring a team of developers or a Silicon Valley spending plan.