You’ve stumbled across GoHighLevel and you’re wondering– Is this the real deal, or just another overhyped platform that promises whatever and provides … meh? GoHighLevel ZappyChat
Trust me, I’ve been where you are. After making use of GoHighLevel for a couple of years now, I can tell you straight up: it is just one of the smartest decisions I’ve produced my service. But (and it’s a big “but”) it’s not all sunshine and rainbows.
Let’s dive into the good, the poor, and the periodically frustrating so you can figure out if GoHighLevel’s the right suitable for you.
GoHighLevel Supplies– Yet Just If You Know What You’re Doing
Right here’s the thing: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that case is legitimate. You actually can run virtually every facet of your company from one control panel.
But here’s the catch: with world power comes a slightly complex interface, a steep learning curve, and a “figure-it-out-yourself” vibe at times.
Still, if you can get past the bumpy beginning, it resembles unlocking company superpowers.
What GoHighLevel Gets Really Right
You Can Really Change a Loads Other Tools
If you have actually been assembling a technology stack with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the chaos)– this is your possibility to simplify.
GoHighLevel allows you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment organizing
- CRM administration
- Automations (we’ll reach that in a sec)
- On the internet programs and memberships
- Social media messaging
- Live chat
And the checklist keeps expanding. Unless you require a specific eCommerce tool or payment gateway (more on that later), you’re most likely covered.
It’s Always Evolving
Serious. One day I visit and see a brand-new feature for TikTok DMs. The next day, they have actually overhauled the e-mail editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The designers are regularly pressing updates, and the roadmap is loaded with user-suggested features. That part actually amazed me– your voice actually matters below.
And while the continuous adjustments can feel like you’re working on a treadmill that never ever quits, I ‘d take that over a system that hasn’t transformed since 2018.
Interaction? You’re Covered
If you’re tired of jumping in between tools simply to talk to your leads, you’ll like this part.
From one dashboard, you can:
- Make phone calls and drop voicemails
- Send out and obtain SMS
- Blast emails or construct sequences
- Conversation on WhatsApp, GoHighLevel ZappyChat
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or convert it to SMS mid-convo)
Even much better– there’s a central conversation tab where all these messages live. Say goodbye to bouncing between inboxes or forgetting to reply to that DM from three days back. (Existed. Taken care of that.).
SaaS Mode = Recurring Revenue Without the Headaches
Right here’s where points obtain spicy.
If you’re a company proprietor, professional, or simply somebody who intends to make recurring revenue without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you market the platform under your own brand. Think of it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you want.
It’s $497/month on your end. Yet if you charge just $97/month to six customers, you’re already profitable– and every little thing past that is sauce.
You don’t have to take care of campaigns or get on technique telephone calls. Simply give individuals accessibility to the tools and let them run with it. It’s not 100% passive, but it’s rather close.
Automate Every little thing
This is probably my favorite part: workflows.
Imagine establishing a multi-channel sequence that e-mails, messages, and follows up with leads based on their habits. Immediately reserving phone calls. Sending onboarding messages. Marking calls. Following up on billings. Supporting cool leads for months without lifting a finger.
Seem like a dream? It’s very genuine.
The automations are incredibly effective, but I won’t exist– they can really feel frustrating at first. My recommendations? Don’t try to discover everything in a weekend. Beginning tiny and develop from there. The payoff deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel started extremely agency-focused. Like, whatever howled “marketing experts just”.
But that’s altered.
Currently it’s equally as useful for:
- Regional organizations (beauty parlors, fitness centers, clinics, etc).
- Instructors and training course designers.
- Specialists and provider.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns customized to particular markets. That’s a godsend if you do not intend to construct whatever from square one.
And for just $97/month on the Starter Plan, it’s an outright steal. Nothing else device gives you this much for that little.
But It’s Not All Smooth Sailing …
Let’s speak about the stuff that could trip you up– or just flat-out annoy you.
The Learning Contour Is Real
If you’re brand new to marketing technology, bend up.
GoHighLevel has a lot taking place, and if you attempt to discover every little thing at the same time, you’ll stress out faster than a discount coffee maker.
When I initially began, I obtained overwhelmed promptly. The interface was confusing (it’s far better now), and I wasn’t sure where to begin.
My guidance? Beginning with the basics– like CRM and organizing– then layer in the automations and funnel builder when you’re ready. And do not also think about launching into SaaS mode until you’ve grasped the core system.
Educating Materials Need a Remodeling
GoHighLevel’s consistent updates are remarkable, but they come with a catch: the training videos are typically obsolete.
You’ll view a walkthrough on YouTube, most likely to try it on your own, and realize … that switch doesn’t even exist anymore.
For a system this powerful, I actually believe they must focus on upgrading the help docs and tutorials in real-time. New users shouldn’t need to guess their method with.
Hidden Prices Sneak Up on You
The pricing looks basic. And it kind of is.
Yet there are add-on costs that aren’t very evident until you begin digging. You’ll pay added for:
- SMS and telephone call
- Email sending (by means of Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy expensive– and honestly, despite the add-ons, it’s still less costly than Frankensteining together a dozen tools. Yet it’s something you’ll intend to factor into your budget.
Customer Support Can Be a Gamble
Let me be clear: the GoHighLevel team does care. You can also set up a Zoom phone call with them, which is rare and extremely useful.
But the online conversation and SMS assistance? Hit or miss.
Occasionally I would certainly message them and hear crickets. Various other times, I would certainly obtain an answer but have to follow up multiple times prior to anything obtained settled.
Best bet? Utilize the Zoom calls if you need real assistance. Just do not depend on quick chat responds to conserve the day.
Overreliance on Stripe Is Limiting
Right here’s the one big feature space: GoHighLevel leans greatly on Stripe for repayments– particularly if you’re making use of SaaS mode.
If Stripe isn’t sustained in your country or you prefer one more payment cpu, you run out good luck (for now).
They did just recently announce a Square integration, which is an appealing step. Ideally much more adaptability is on the method. But as it stands, Stripe is the primary show.
Last Judgment: GoHighLevel ZappyChat
If you’re searching for a system that:
- Replaces half your technology pile
- Automates your marketing and sales
- Expands with your organization
- Offers severe revenue potential through SaaS mode.
… then yes, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll need patience, a desire to find out, and perhaps a little caffeine. But once you’ve got it dialed in? Game-changer.
And hi, if you have actually ever before imagined running your own software program company or marketing firm, this could be your opportunity– without requiring a team of developers or a Silicon Valley budget.