You’ve come across GoHighLevel and you’re asking yourself– Is this the actual bargain, or just another overhyped platform that guarantees whatever and delivers … meh? GoHighLevel Solar Playbook
Trust me, I have actually been where you are. After making use of GoHighLevel for a few years now, I can inform you directly: it is among the smartest decisions I have actually made for my organization. Yet (and it’s a big “however”) it’s not all sunlight and rainbows.
Let’s study the excellent, the poor, and the periodically aggravating so you can find out if GoHighLevel’s the right suitable for you.
GoHighLevel Supplies– Yet Only If You Know What You’re Doing
Here’s the important things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that case is legit. You truly can run nearly every aspect of your company from one control panel.
But below’s the catch: with great power comes a slightly complicated interface, a steep learning contour, and a “figure-it-out-yourself” ambiance sometimes.
Still, if you can get past the bumpy start, it resembles opening service superpowers.
What GoHighLevel Gets Extremely Right
You Can Really Change a Lots Other Devices
If you’ve been piecing together a technology pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your possibility to simplify.
GoHighLevel lets you deal with:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment organizing
- CRM administration
- Automations (we’ll get to that in a sec)
- On the internet training courses and memberships
- Social media messaging
- Live chat
And the listing keeps expanding. Unless you require a details eCommerce device or repayment entrance (a lot more on that particular later), you’re possibly covered.
It’s Always Evolving
No joke. Eventually I visit and see a brand-new feature for TikTok DMs. The next day, they have actually upgraded the email editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The programmers are regularly pressing updates, and the roadmap is loaded with user-suggested features. That part really impressed me– your voice in fact matters right here.
And while the continuous modifications can feel like you’re running on a treadmill that never stops, I would certainly take that over a system that hasn’t altered because 2018.
Communication? You’re Covered
If you’re tired of leaping between tools simply to speak with your leads, you’ll love this component.
From one dashboard, you can:
- Make phone calls and drop voicemails
- Send and receive SMS
- Blast emails or construct series
- Conversation on WhatsApp, GoHighLevel Solar Playbook
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or transform it to SMS mid-convo)
Also better– there’s a central discussion tab where all these messages live. No more bouncing between inboxes or neglecting to respond to that DM from three days back. (Been there. Fixed that.).
SaaS Mode = Recurring Income Without the Headaches
Here’s where things obtain spicy.
If you’re a firm owner, specialist, or just somebody who intends to make repeating earnings without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you resell the system under your very own brand name. Consider it like white-labeling GoHighLevel, slapping your logo on it, and billing whatever you desire.
It’s $497/month on your end. But if you charge just $97/month to six clients, you’re currently profitable– and every little thing past that is sauce.
You do not need to manage campaigns or hop on strategy calls. Simply provide individuals access to the devices and let them keep up it. It’s not 100% passive, however it’s quite close.
Automate Every little thing
This is probably my favorite component: workflows.
Visualize setting up a multi-channel series that emails, texts, and follows up with leads based on their behavior. Immediately reserving phone calls. Sending out onboarding messages. Labeling contacts. Acting on invoices. Supporting cool leads for months without lifting a finger.
Sound like a dream? It’s very real.
The automations are incredibly effective, but I will not exist– they can really feel frustrating at first. My guidance? Don’t attempt to learn all of it in a weekend. Start little and construct from there. The payback is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel started off extremely agency-focused. Like, whatever yelled “marketing professionals just”.
But that’s transformed.
Currently it’s equally as beneficial for:
- Regional companies (hair salons, health clubs, facilities, etc).
- Coaches and program makers.
- Professionals and provider.
- Freelancers and solopreneurs.
There are even “snapshots” you can load with prebuilt campaigns customized to certain industries. That’s a godsend if you don’t want to construct every little thing from square one.
And for only $97/month on the Starter Plan, it’s an absolute swipe. No other device provides you this much for that little.
But It’s Not All Smooth Sailing …
Let’s speak about the stuff that might journey you up– or simply flat-out irritate you.
The Learning Contour Is Actual
If you’re brand-new to marketing technology, buckle up.
GoHighLevel has a whole lot going on, and if you attempt to learn whatever simultaneously, you’ll wear out faster than a price cut coffee maker.
When I initially started, I obtained overwhelmed swiftly. The interface was confusing (it’s better currently), and I had not been certain where to begin.
My recommendations? Beginning with the essentials– like CRM and scheduling– then layer in the automations and funnel builder when you’re ready. And don’t also think of launching into SaaS mode till you’ve mastered the core platform.
Educating Products Need a Remodeling
GoHighLevel’s constant updates are awesome, but they feature a catch: the training video clips are often out-of-date.
You’ll see a walkthrough on YouTube, most likely to try it on your own, and understand … that button does not also exist anymore.
For a system this effective, I really believe they must focus on upgrading the aid docs and tutorials in real-time. New customers shouldn’t have to presume their way via.
Hidden Expenses Creep Up on You
The pricing looks basic. And it sort of is.
However there are add-on costs that aren’t super obvious up until you start excavating. You’ll pay added for:
- SMS and telephone call
- Email sending out (via Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy expensive– and honestly, despite the attachments, it’s still cheaper than Frankensteining with each other a loads devices. However it’s something you’ll want to factor right into your budget.
Customer Support Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also schedule a Zoom call with them, which is uncommon and really useful.
However the real-time chat and SMS support? Hit or miss.
Sometimes I ‘d message them and hear crickets. Various other times, I ‘d obtain a solution however need to follow up multiple times before anything obtained dealt with.
Best choice? Make use of the Zoom calls if you require genuine assistance. Just don’t count on quick conversation responds to save the day.
Overreliance on Stripe Is Limiting
Below’s the one large feature gap: GoHighLevel leans heavily on Stripe for payments– specifically if you’re making use of SaaS mode.
If Stripe isn’t sustained in your nation or you like one more settlement processor, you run out good luck (for now).
They did just recently introduce a Square integration, which is an encouraging action. With any luck a lot more adaptability is on the method. However as it stands, Stripe is the major program.
Last Judgment: GoHighLevel Solar Playbook
If you’re searching for a platform that:
- Replaces half your technology pile
- Automates your marketing and sales
- Expands with your service
- Deals serious income capacity via SaaS mode.
… then yes, GoHighLevel is 100% worth your time.
It’s not excellent. You’ll need patience, a willingness to discover, and perhaps a little caffeine. But once you’ve got it dialed in? Game-changer.
And hey, if you have actually ever before desired for running your very own software application business or marketing company, this may be your opportunity– without needing a team of developers or a Silicon Valley budget.