You’ve come across GoHighLevel and you’re questioning– Is this the actual offer, or simply another overhyped platform that guarantees whatever and delivers … meh? GoHighLevel Single Sign On (SSO)
Trust me, I have actually been where you are. After utilizing GoHighLevel for a couple of years currently, I can tell you directly: it is just one of the smartest decisions I have actually made for my organization. But (and it’s a big “however”) it’s not all sunlight and rainbows.
Let’s dive into the excellent, the bad, and the occasionally discouraging so you can figure out if GoHighLevel’s the best suitable for you.
GoHighLevel Delivers– But Just If You Know What You’re Doing
Here’s the important things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for as soon as, that insurance claim is official. You actually can run virtually every facet of your company from one control panel.
Yet below’s the catch: with great power comes a somewhat confusing user interface, a steep learning curve, and a “figure-it-out-yourself” vibe at times.
Still, if you can surpass the rough start, it resembles opening service superpowers.
What GoHighLevel Obtains Extremely Right
You Can In Fact Replace a Lots Various Other Devices
If you have actually been assembling a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your opportunity to streamline.
GoHighLevel allows you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment organizing
- CRM monitoring
- Automations (we’ll reach that in a sec)
- Online training courses and memberships
- Social media messaging
- Live chat
And the checklist keeps growing. Unless you require a particular eCommerce tool or payment portal (much more on that particular later), you’re most likely covered.
It’s Always Evolving
No joke. Eventually I visit and see a brand-new feature for TikTok DMs. The next day, they have actually upgraded the e-mail editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living platform. The programmers are frequently pushing updates, and the roadmap is packed with user-suggested features. That component truly amazed me– your voice in fact matters below.
And while the consistent changes can seem like you’re working on a treadmill that never quits, I would certainly take that over a system that hasn’t transformed because 2018.
Interaction? You’re Covered
If you’re tired of jumping in between devices just to speak with your leads, you’ll love this component.
From one control panel, you can:
- Make call and drop voicemails
- Send out and obtain SMS
- Blast e-mails or construct series
- Conversation on WhatsApp, GoHighLevel Single Sign On (SSO)
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or convert it to text mid-convo)
Even far better– there’s a central discussion tab where all these messages live. Say goodbye to bouncing between inboxes or forgetting to reply to that DM from three days ago. (Been there. Taken care of that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where things obtain spicy.
If you’re a company owner, professional, or simply someone who wants to earn repeating earnings without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you resell the platform under your very own brand. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you want.
It’s $497/month on your end. Yet if you bill simply $97/month to 6 clients, you’re currently lucrative– and everything past that is gravy.
You don’t have to manage campaigns or get on approach phone calls. Just provide individuals access to the devices and let them run with it. It’s not 100% passive, but it’s pretty close.
Automate Whatever
This is probably my favored component: workflows.
Picture establishing a multi-channel series that e-mails, texts, and follows up with leads based on their actions. Immediately reserving phone calls. Sending out onboarding messages. Identifying calls. Acting on invoices. Nurturing chilly leads for months without lifting a finger.
Sound like a dream? It’s extremely real.
The automations are exceptionally effective, however I will not lie– they can really feel frustrating initially. My advice? Do not attempt to discover all of it in a weekend. Begin little and build from there. The payback deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel started very agency-focused. Like, everything shouted “marketing experts just”.
Yet that’s transformed.
Currently it’s just as valuable for:
- Regional companies (beauty salons, fitness centers, facilities, etc).
- Trainers and course developers.
- Specialists and service providers.
- Consultants and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to particular sectors. That’s a blessing if you don’t intend to build whatever from scratch.
And for just $97/month on the Starter Plan, it’s an absolute take. Nothing else tool gives you this much for that little.
Yet It’s Not All Plain sailing …
Let’s speak about the stuff that might journey you up– or just flat-out irritate you.
The Learning Curve Is Genuine
If you’re all new to marketing tech, distort up.
GoHighLevel has a great deal taking place, and if you attempt to find out every little thing at the same time, you’ll stress out faster than a price cut coffee machine.
When I first began, I got bewildered quickly. The interface was cumbersome (it’s far better currently), and I wasn’t certain where to begin.
My recommendations? Beginning with the fundamentals– like CRM and organizing– then layer in the automations and funnel builder when you prepare. And don’t even think of launching into SaaS mode till you have actually understood the core system.
Training Materials Required a Transformation
GoHighLevel’s continuous updates are outstanding, yet they include a catch: the training videos are commonly out-of-date.
You’ll view a walkthrough on YouTube, go to try it yourself, and realize … that switch does not even exist any longer.
For a system this powerful, I actually assume they should prioritize upgrading the help docs and tutorials in real-time. New users should not need to think their means via.
Hidden Expenses Slip Up on You
The pricing looks easy. And it sort of is.
However there are add-on prices that aren’t incredibly noticeable till you start digging. You’ll pay additional for:
- SMS and phone calls
- Email sending (via Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy expensive– and truthfully, despite having the add-ons, it’s still less costly than Frankensteining together a loads devices. However it’s something you’ll want to factor right into your spending plan.
Client Support Can Be a Gamble
Let me be clear: the GoHighLevel team does care. You can also set up a Zoom call with them, which is rare and very valuable.
Yet the live chat and SMS support? Hit or miss.
Often I would certainly message them and listen to crickets. Various other times, I would certainly get a solution yet need to follow up numerous times before anything obtained solved.
Best option? Make use of the Zoom calls if you require genuine help. Just do not rely on fast conversation replies to conserve the day.
Overreliance on Stripe Is Limiting
Right here’s the one large feature void: GoHighLevel leans heavily on Stripe for settlements– particularly if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your nation or you choose another repayment processor, you run out good luck (for now).
They did recently introduce a Square integration, which is a promising step. Hopefully more versatility is on the means. But as it stands, Stripe is the main program.
Last Judgment: GoHighLevel Single Sign On (SSO)
If you’re seeking a system that:
- Replaces half your tech stack
- Automates your marketing and sales
- Grows with your service
- Offers significant earnings potential via SaaS mode.
… after that indeed, GoHighLevel is 100% worth your time.
It’s not best. You’ll require patience, a willingness to discover, and maybe a little caffeine. But once you’ve got it called in? Game-changer.
And hi there, if you have actually ever dreamed of running your own software application firm or marketing firm, this might be your opportunity– without requiring a group of developers or a Silicon Valley spending plan.