You’ve stumbled across GoHighLevel and you’re asking yourself– Is this the genuine deal, or just one more overhyped platform that assures whatever and delivers … meh? GoHighLevel Security and Compliance
Believe me, I’ve been where you are. After using GoHighLevel for a few years now, I can inform you straight up: it is among the smartest decisions I have actually produced my organization. But (and it’s a huge “yet”) it’s not all sunshine and rainbows.
Let’s dive into the great, the bad, and the occasionally irritating so you can identify if GoHighLevel’s the ideal suitable for you.
GoHighLevel Provides– However Only If You Know What You’re Doing
Right here’s things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that claim is legit. You really can run virtually every aspect of your service from one control panel.
Yet right here’s the catch: with great power comes a slightly complicated user interface, a steep learning curve, and a “figure-it-out-yourself” ambiance at times.
Still, if you can get past the bumpy beginning, it resembles unlocking service superpowers.
What GoHighLevel Obtains Very Right
You Can Really Change a Lots Other Tools
If you’ve been piecing together a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your opportunity to streamline.
GoHighLevel allows you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM monitoring
- Automations (we’ll reach that in a sec)
- On-line training courses and subscriptions
- Social media site messaging
- Live conversation
And the checklist maintains growing. Unless you require a details eCommerce device or repayment entrance (much more on that particular later), you’re probably covered.
It’s Always Evolving
Seriously. Eventually I visit and see a brand-new feature for TikTok DMs. The following day, they have actually overhauled the email editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living system. The programmers are frequently pushing updates, and the roadmap is loaded with user-suggested features. That part truly satisfied me– your voice really matters here.
And while the constant adjustments can feel like you’re operating on a treadmill that never stops, I would certainly take that over a platform that hasn’t changed because 2018.
Interaction? You’re Covered
If you’re tired of jumping in between devices simply to speak to your leads, you’ll enjoy this part.
From one dashboard, you can:
- Make call and drop voicemails
- Send and receive SMS
- Blast emails or develop series
- Conversation on WhatsApp, GoHighLevel Security and Compliance
- Send Out Instagram, Facebook and TikTok DMs.
- Live chat on your site (or transform it to text mid-convo)
Even much better– there’s a centralized conversation tab where all these messages live. Say goodbye to bouncing in between inboxes or neglecting to reply to that DM from three days ago. (Existed. Taken care of that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where things obtain spicy.
If you’re a firm owner, professional, or just a person who wants to gain persisting revenue without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode allows you re-sell the platform under your very own brand. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you want.
It’s $497/month on your end. However if you charge simply $97/month to six customers, you’re already rewarding– and everything beyond that is gravy.
You don’t have to handle campaigns or hop on approach telephone calls. Simply provide people accessibility to the tools and let them keep up it. It’s not 100% passive, however it’s quite close.
Automate Everything
This is possibly my preferred component: workflows.
Envision establishing a multi-channel series that emails, messages, and follows up with leads based on their actions. Automatically booking phone calls. Sending onboarding messages. Labeling calls. Following up on billings. Supporting cool leads for months without lifting a finger.
Seem like a desire? It’s really real.
The automations are incredibly powerful, yet I will not exist– they can really feel overwhelming in the beginning. My advice? Don’t attempt to discover it all in a weekend. Beginning small and build from there. The payback deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel began really agency-focused. Like, everything howled “marketing professionals only”.
Yet that’s transformed.
Currently it’s just as helpful for:
- Regional companies (hair salons, health clubs, facilities, and so on).
- Trains and training course makers.
- Professionals and company.
- Consultants and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns customized to specific industries. That’s a blessing if you don’t intend to construct everything from scratch.
And for only $97/month on the Starter Plan, it’s an absolute swipe. Nothing else device provides you this much for that little.
However It’s Not All Plain sailing …
Let’s speak about right stuff that might trip you up– or simply flat-out frustrate you.
The Learning Curve Is Genuine
If you’re all new to marketing technology, distort up.
GoHighLevel has a whole lot going on, and if you try to discover everything simultaneously, you’ll wear out faster than a discount rate coffee maker.
When I first began, I got overwhelmed promptly. The interface was confusing (it’s far better currently), and I had not been certain where to begin.
My advice? Start with the fundamentals– like CRM and organizing– then layer in the automations and funnel builder when you’re ready. And don’t also consider launching into SaaS mode till you’ve understood the core platform.
Educating Materials Need a Makeover
GoHighLevel’s consistent updates are awesome, however they include a catch: the training video clips are often outdated.
You’ll enjoy a walkthrough on YouTube, go to try it on your own, and recognize … that button doesn’t even exist anymore.
For a system this effective, I actually think they need to prioritize upgrading the help docs and tutorials in real-time. New individuals shouldn’t have to think their means through.
Hidden Costs Sneak Up on You
The pricing looks basic. And it sort of is.
But there are add-on costs that aren’t super obvious up until you start digging. You’ll pay extra for:
- SMS and call
- Email sending out (by means of Mailgun or comparable)
- AI features
- Some integrations
It’s not insane expensive– and truthfully, even with the add-ons, it’s still less expensive than Frankensteining with each other a lots devices. However it’s something you’ll want to factor into your budget plan.
Customer Support Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can even arrange a Zoom call with them, which is unusual and extremely practical.
However the live chat and SMS support? Hit or miss.
Occasionally I would certainly message them and hear crickets. Various other times, I ‘d get a solution but have to follow up multiple times prior to anything got settled.
Best bet? Make use of the Zoom calls if you require real help. Just do not count on fast chat responds to save the day.
Overreliance on Stripe Is Limiting
Below’s the one huge feature void: GoHighLevel leans greatly on Stripe for payments– especially if you’re using SaaS mode.
If Stripe isn’t sustained in your nation or you like another payment cpu, you run out luck (in the meantime).
They did recently introduce a Square integration, which is an appealing step. Ideally extra flexibility gets on the means. Yet as it stands, Stripe is the primary program.
Last Decision: GoHighLevel Security and Compliance
If you’re seeking a platform that:
- Replaces half your technology pile
- Automates your marketing and sales
- Expands with your company
- Offers serious profits potential with SaaS mode.
… then yes, GoHighLevel is 100% worth your time.
It’s not best. You’ll need persistence, a determination to find out, and perhaps a little high levels of caffeine. But once you’ve got it called in? Game-changer.
And hello, if you’ve ever before desired for running your own software application business or marketing firm, this may be your possibility– without requiring a group of developers or a Silicon Valley budget plan.