You’ve come across GoHighLevel and you’re wondering– Is this the actual bargain, or just one more overhyped platform that guarantees every little thing and provides … meh? GoHighLevel Project Management
Believe me, I’ve been where you are. After making use of GoHighLevel for a couple of years now, I can inform you straight up: it’s one of the smartest choices I’ve made for my organization. Yet (and it’s a big “but”) it’s not all sunshine and rainbows.
Let’s study the great, the negative, and the periodically discouraging so you can identify if GoHighLevel’s the ideal suitable for you.
GoHighLevel Delivers– However Only If You Know What You’re Doing
Here’s the important things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for once, that case is legitimate. You truly can run virtually every facet of your service from one dashboard.
But below’s the catch: with great power comes a somewhat complicated user interface, a steep learning contour, and a “figure-it-out-yourself” ambiance at times.
Still, if you can surpass the bumpy start, it’s like unlocking organization superpowers.
What GoHighLevel Gets Extremely Right
You Can Really Change a Dozen Various Other Devices
If you have actually been piecing together a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your possibility to streamline.
GoHighLevel lets you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM administration
- Automations (we’ll get to that in a sec)
- On the internet programs and subscriptions
- Social media site messaging
- Live conversation
And the checklist keeps growing. Unless you require a particular eCommerce device or settlement portal (much more on that particular later), you’re possibly covered.
It’s Always Evolving
Serious. Eventually I log in and see a new feature for TikTok DMs. The following day, they’ve overhauled the email editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living platform. The developers are continuously pushing updates, and the roadmap is packed with user-suggested features. That component really impressed me– your voice really matters below.
And while the consistent modifications can feel like you’re working on a treadmill that never ever quits, I would certainly take that over a system that hasn’t transformed because 2018.
Communication? You’re Covered
If you’re tired of leaping between tools just to speak with your leads, you’ll love this component.
From one control panel, you can:
- Make phone calls and drop voicemails
- Send out and receive SMS
- Blast emails or build sequences
- Chat on WhatsApp, GoHighLevel Project Management
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or transform it to text mid-convo)
Even much better– there’s a centralized conversation tab where all these messages live. Say goodbye to jumping between inboxes or failing to remember to respond to that DM from three days earlier. (Existed. Repaired that.).
SaaS Mode = Recurring Revenue Without the Headaches
Here’s where points obtain spicy.
If you’re an agency proprietor, professional, or simply someone who wants to gain recurring profits without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode allows you re-sell the platform under your own brand name. Think about it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you desire.
It’s $497/month on your end. But if you bill simply $97/month to six customers, you’re already successful– and whatever beyond that is sauce.
You do not need to manage campaigns or hop on method telephone calls. Simply offer individuals access to the tools and let them keep up it. It’s not 100% passive, however it’s pretty close.
Automate Every little thing
This is most likely my preferred part: workflows.
Picture establishing a multi-channel sequence that e-mails, messages, and follows up with leads based on their behavior. Immediately booking phone calls. Sending out onboarding messages. Identifying calls. Acting on billings. Nurturing chilly leads for months without lifting a finger.
Sound like a desire? It’s extremely real.
The automations are exceptionally effective, however I will not exist– they can feel frustrating in the beginning. My guidance? Do not attempt to learn all of it in a weekend break. Beginning small and construct from there. The benefit deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel began very agency-focused. Like, everything yelled “marketing professionals just”.
But that’s altered.
Currently it’s equally as valuable for:
- Local businesses (salons, gyms, clinics, and so on).
- Coaches and program developers.
- Experts and provider.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns tailored to specific industries. That’s a blessing if you don’t want to develop whatever from the ground up.
And for just $97/month on the Starter Plan, it’s an absolute swipe. Nothing else tool gives you this much for that little.
Yet It’s Not All Smooth Sailing …
Let’s talk about right stuff that could trip you up– or simply flat-out annoy you.
The Learning Curve Is Real
If you’re brand-new to marketing technology, distort up.
GoHighLevel has a lot going on, and if you attempt to learn every little thing at the same time, you’ll wear out faster than a price cut coffee machine.
When I initially started, I obtained bewildered rapidly. The interface was clunky (it’s better currently), and I wasn’t sure where to start.
My advice? Begin with the fundamentals– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And don’t even think of launching into SaaS mode until you’ve understood the core system.
Training Products Required a Transformation
GoHighLevel’s consistent updates are awesome, however they include a catch: the training video clips are usually out-of-date.
You’ll view a walkthrough on YouTube, most likely to try it yourself, and understand … that switch does not even exist anymore.
For a platform this effective, I actually believe they ought to prioritize upgrading the assistance docs and tutorials in real-time. New customers should not need to guess their means via.
Hidden Costs Slip Up on You
The pricing looks straightforward. And it type of is.
However there are add-on expenses that aren’t very obvious up until you start digging. You’ll pay added for:
- SMS and phone calls
- Email sending (via Mailgun or comparable)
- AI features
- Some integrations
It’s not insane expensive– and truthfully, despite having the attachments, it’s still more affordable than Frankensteining with each other a dozen tools. However it’s something you’ll wish to factor into your spending plan.
Customer Support Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also set up a Zoom phone call with them, which is rare and really helpful.
However the online conversation and SMS assistance? Hit-or-miss.
Occasionally I ‘d message them and listen to crickets. Various other times, I ‘d obtain a solution however have to follow up several times before anything got fixed.
Best choice? Utilize the Zoom calls if you require real help. Simply do not rely upon quick chat replies to conserve the day.
Overreliance on Stripe Is Limiting
Here’s the one big feature void: GoHighLevel leans greatly on Stripe for repayments– especially if you’re making use of SaaS mode.
If Stripe isn’t sustained in your country or you prefer an additional payment processor, you’re out of luck (in the meantime).
They did just recently announce a Square integration, which is a promising step. Hopefully extra flexibility is on the way. Yet as it stands, Stripe is the primary program.
Last Decision: GoHighLevel Project Management
If you’re looking for a system that:
- Changes half your tech stack
- Automates your marketing and sales
- Expands with your company
- Deals major revenue potential via SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll need perseverance, a determination to learn, and perhaps a little high levels of caffeine. Once you’ve got it called in? Game-changer.
And hello, if you have actually ever before desired for running your own software program company or marketing agency, this may be your opportunity– without requiring a group of developers or a Silicon Valley budget plan.