You’ve come across GoHighLevel and you’re wondering– Is this the actual deal, or just one more overhyped platform that promises whatever and provides … meh? GoHighLevel Medical Spa Playbook
Believe me, I have actually been where you are. After utilizing GoHighLevel for a couple of years currently, I can tell you straight up: it is just one of the smartest decisions I have actually produced my company. But (and it’s a big “but”) it’s not all sunlight and rainbows.
Let’s study the good, the poor, and the periodically discouraging so you can find out if GoHighLevel’s the best suitable for you.
GoHighLevel Provides– However Just If You Know What You’re Doing
Here’s things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for once, that claim is legitimate. You truly can run almost every element of your organization from one control panel.
Yet right here’s the catch: with great power comes a slightly confusing interface, a high learning curve, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can get past the rough start, it’s like unlocking company superpowers.
What GoHighLevel Obtains Extremely Right
You Can Actually Replace a Loads Various Other Devices
If you’ve been assembling a tech pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your possibility to simplify.
GoHighLevel lets you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation organizing
- CRM monitoring
- Automations (we’ll reach that in a sec)
- On-line programs and subscriptions
- Social network messaging
- Live chat
And the checklist maintains growing. Unless you require a particular eCommerce tool or payment portal (a lot more on that later), you’re probably covered.
It’s Always Evolving
Serious. Someday I visit and see a new feature for TikTok DMs. The following day, they’ve revamped the email editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living system. The programmers are continuously pushing updates, and the roadmap is packed with user-suggested features. That part truly amazed me– your voice really matters here.
And while the constant changes can seem like you’re operating on a treadmill that never ever quits, I ‘d take that over a system that hasn’t transformed given that 2018.
Communication? You’re Covered
If you’re tired of leaping between devices just to talk with your leads, you’ll love this component.
From one control panel, you can:
- Make phone calls and drop voicemails
- Send and obtain SMS
- Blast emails or develop series
- Conversation on WhatsApp, GoHighLevel Medical Spa Playbook
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or convert it to SMS mid-convo)
Also far better– there’s a centralized conversation tab where all these messages live. No more bouncing between inboxes or failing to remember to respond to that DM from 3 days back. (Existed. Repaired that.).
SaaS Mode = Recurring Revenue Without the Headaches
Below’s where points get spicy.
If you’re an agency proprietor, specialist, or just someone who intends to gain persisting income without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you re-sell the platform under your own brand. Consider it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you desire.
It’s $497/month on your end. However if you bill simply $97/month to 6 clients, you’re already lucrative– and whatever beyond that is gravy.
You do not have to take care of campaigns or hop on method phone calls. Simply offer individuals access to the tools and let them keep up it. It’s not 100% passive, however it’s quite close.
Automate Whatever
This is most likely my preferred part: workflows.
Imagine establishing a multi-channel series that emails, texts, and follows up with leads based on their habits. Automatically scheduling phone calls. Sending onboarding messages. Tagging get in touches with. Acting on invoices. Nurturing chilly leads for months without lifting a finger.
Sound like a desire? It’s extremely actual.
The automations are extremely effective, but I won’t exist– they can really feel overwhelming in the beginning. My recommendations? Don’t try to learn everything in a weekend. Start little and develop from there. The benefit is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started off extremely agency-focused. Like, everything shrieked “online marketers only”.
However that’s changed.
Now it’s just as beneficial for:
- Regional businesses (salons, gyms, clinics, etc).
- Trains and program makers.
- Experts and provider.
- Consultants and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns tailored to certain sectors. That’s a blessing if you don’t intend to build whatever from the ground up.
And for just $97/month on the Starter Plan, it’s an outright swipe. No other tool gives you this much for that little.
However It’s Not All Smooth Sailing …
Let’s talk about the stuff that might trip you up– or just flat-out irritate you.
The Learning Contour Is Real
If you’re brand-new to marketing technology, distort up.
GoHighLevel has a whole lot taking place, and if you attempt to learn everything at the same time, you’ll stress out faster than a discount rate coffee machine.
When I initially started, I obtained bewildered quickly. The user interface was clunky (it’s far better now), and I wasn’t certain where to start.
My recommendations? Start with the fundamentals– like CRM and scheduling– after that layer in the automations and funnel builder when you’re ready. And don’t even consider launching into SaaS mode until you have actually mastered the core platform.
Educating Materials Need a Remodeling
GoHighLevel’s consistent updates are outstanding, but they feature a catch: the training video clips are typically outdated.
You’ll enjoy a walkthrough on YouTube, most likely to try it on your own, and understand … that switch does not even exist any longer.
For a platform this effective, I actually think they must focus on upgrading the aid docs and tutorials in real-time. New customers shouldn’t have to presume their method via.
Hidden Costs Creep Up on You
The pricing looks basic. And it sort of is.
But there are add-on costs that aren’t extremely noticeable till you begin digging. You’ll pay added for:
- SMS and call
- Email sending (through Mailgun or similar)
- AI features
- Some integrations
It’s not crazy expensive– and honestly, despite the add-ons, it’s still less expensive than Frankensteining with each other a lots devices. But it’s something you’ll intend to factor into your budget plan.
Client Support Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can also arrange a Zoom call with them, which is unusual and really handy.
However the real-time conversation and SMS support? Hit or miss.
Often I would certainly message them and hear crickets. Other times, I ‘d obtain a solution yet need to follow up multiple times before anything obtained solved.
Best bet? Use the Zoom calls if you require actual aid. Simply do not rely on quick conversation responds to save the day.
Overreliance on Stripe Is Restricting
Here’s the one large feature void: GoHighLevel leans greatly on Stripe for settlements– particularly if you’re using SaaS mode.
If Stripe isn’t sustained in your nation or you like an additional settlement processor, you run out good luck (for now).
They did just recently announce a Square integration, which is an encouraging action. With any luck extra adaptability is on the means. Yet as it stands, Stripe is the primary show.
Final Verdict: GoHighLevel Medical Spa Playbook
If you’re seeking a platform that:
- Replaces half your tech stack
- Automates your marketing and sales
- Grows with your company
- Offers severe revenue possibility through SaaS mode.
… after that yes, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll need perseverance, a willingness to learn, and maybe a little caffeine. Once you’ve got it dialed in? Game-changer.
And hey, if you’ve ever before dreamed of running your very own software program company or marketing company, this could be your possibility– without requiring a team of designers or a Silicon Valley budget.