You’ve come across GoHighLevel and you’re wondering– Is this the real deal, or just one more overhyped platform that guarantees whatever and provides … meh? GoHighLevel Lead Scoring
Trust me, I’ve been where you are. After making use of GoHighLevel for a few years now, I can inform you straight up: it is among the most intelligent choices I’ve made for my company. But (and it’s a big “but”) it’s not all sunshine and rainbows.
Let’s dive into the excellent, the bad, and the periodically aggravating so you can identify if GoHighLevel’s the ideal fit for you.
GoHighLevel Delivers– However Only If You Know What You’re Doing
Right here’s things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that case is legit. You really can run nearly every facet of your business from one control panel.
However right here’s the catch: with great power comes a slightly complicated user interface, a high learning contour, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can get past the bumpy start, it’s like unlocking company superpowers.
What GoHighLevel Obtains Very Right
You Can Really Change a Dozen Other Devices
If you’ve been assembling a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your chance to streamline.
GoHighLevel lets you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM monitoring
- Automations (we’ll get to that in a sec)
- Online training courses and memberships
- Social media messaging
- Live chat
And the listing keeps growing. Unless you require a certain eCommerce device or repayment entrance (more on that particular later), you’re probably covered.
It’s Always Evolving
Seriously. Someday I log in and see a new feature for TikTok DMs. The next day, they’ve upgraded the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The designers are continuously pressing updates, and the roadmap is loaded with user-suggested features. That part actually impressed me– your voice actually matters below.
And while the consistent adjustments can seem like you’re working on a treadmill that never stops, I would certainly take that over a platform that hasn’t transformed given that 2018.
Communication? You’re Covered
If you’re tired of jumping between tools just to speak with your leads, you’ll love this component.
From one control panel, you can:
- Make call and drop voicemails
- Send out and receive SMS
- Blast emails or build series
- Chat on WhatsApp, GoHighLevel Lead Scoring
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or convert it to text mid-convo)
Also far better– there’s a central conversation tab where all these messages live. No more bouncing between inboxes or neglecting to respond to that DM from 3 days back. (Been there. Fixed that.).
SaaS Mode = Recurring Earnings Without the Headaches
Here’s where points obtain spicy.
If you’re a company owner, specialist, or just a person who wishes to make persisting earnings without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you market the system under your very own brand. Think of it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you desire.
It’s $497/month on your end. But if you charge simply $97/month to six customers, you’re currently rewarding– and whatever beyond that is gravy.
You do not have to take care of campaigns or hop on strategy phone calls. Simply offer individuals accessibility to the devices and let them run with it. It’s not 100% passive, however it’s quite close.
Automate Every little thing
This is probably my favorite component: workflows.
Imagine setting up a multi-channel series that emails, texts, and follows up with leads based on their habits. Automatically booking telephone calls. Sending onboarding messages. Labeling contacts. Acting on invoices. Supporting chilly leads for months without lifting a finger.
Seem like a dream? It’s really actual.
The automations are incredibly powerful, but I will not exist– they can feel overwhelming in the beginning. My guidance? Don’t try to discover everything in a weekend break. Beginning little and build from there. The payback is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel started off really agency-focused. Like, whatever howled “marketers just”.
Yet that’s transformed.
Now it’s just as useful for:
- Neighborhood organizations (salons, health clubs, facilities, and so on).
- Instructors and course creators.
- Professionals and service providers.
- Freelancers and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to specific industries. That’s a godsend if you do not wish to develop whatever from the ground up.
And for just $97/month on the Starter Plan, it’s an outright take. Nothing else tool offers you this much for that little.
Yet It’s Not All Smooth Sailing …
Let’s speak about right stuff that may trip you up– or just flat-out annoy you.
The Learning Contour Is Actual
If you’re new to marketing tech, buckle up.
GoHighLevel has a great deal taking place, and if you try to discover whatever at once, you’ll stress out faster than a discount rate coffee machine.
When I initially started, I got bewildered promptly. The interface was clunky (it’s better currently), and I had not been certain where to begin.
My suggestions? Begin with the basics– like CRM and organizing– then layer in the automations and funnel builder when you’re ready. And don’t even think about launching into SaaS mode up until you’ve understood the core system.
Educating Materials Required a Transformation
GoHighLevel’s consistent updates are incredible, but they include a catch: the training video clips are often out-of-date.
You’ll watch a walkthrough on YouTube, go to try it yourself, and recognize … that button doesn’t also exist anymore.
For a platform this powerful, I really think they should focus on upgrading the aid docs and tutorials in real-time. New users shouldn’t need to guess their means through.
Hidden Costs Slip Up on You
The pricing looks simple. And it kind of is.
But there are add-on expenses that aren’t very noticeable up until you start digging. You’ll pay added for:
- SMS and call
- Email sending out (via Mailgun or comparable)
- AI features
- Some integrations
It’s not crazy pricey– and honestly, even with the attachments, it’s still cheaper than Frankensteining together a loads devices. But it’s something you’ll intend to factor right into your spending plan.
Consumer Support Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can also schedule a Zoom phone call with them, which is rare and extremely handy.
Yet the online chat and SMS support? Hit-or-miss.
Occasionally I ‘d message them and hear crickets. Various other times, I ‘d get an answer but need to follow up multiple times before anything got dealt with.
Best option? Make use of the Zoom calls if you need actual assistance. Just do not count on quick conversation responds to save the day.
Overreliance on Stripe Is Restricting
Here’s the one big feature gap: GoHighLevel leans heavily on Stripe for repayments– specifically if you’re using SaaS mode.
If Stripe isn’t supported in your country or you favor one more payment processor, you’re out of luck (in the meantime).
They did lately reveal a Square integration, which is an appealing action. With any luck much more flexibility is on the means. Yet as it stands, Stripe is the primary show.
Final Judgment: GoHighLevel Lead Scoring
If you’re trying to find a platform that:
- Changes half your technology pile
- Automates your marketing and sales
- Expands with your organization
- Deals major revenue capacity through SaaS mode.
… then yes, GoHighLevel is 100% worth your time.
It’s not best. You’ll need patience, a readiness to find out, and maybe a little high levels of caffeine. Once you’ve got it called in? Game-changer.
And hey, if you’ve ever dreamed of running your own software application business or marketing agency, this may be your opportunity– without needing a group of designers or a Silicon Valley budget.