You’ve come across GoHighLevel and you’re asking yourself– Is this the actual offer, or just one more overhyped platform that guarantees everything and supplies … meh? GoHighLevel HVAC Playbook
Trust me, I’ve been where you are. After utilizing GoHighLevel for a couple of years currently, I can inform you straight up: it is just one of the smartest choices I have actually created my business. Yet (and it’s a big “but”) it’s not all sunlight and rainbows.
Let’s dive into the great, the poor, and the sometimes irritating so you can find out if GoHighLevel’s the right suitable for you.
GoHighLevel Delivers– However Just If You Know What You’re Doing
Below’s the important things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that claim is official. You actually can run nearly every element of your business from one control panel.
Yet below’s the catch: with great power comes a somewhat complex user interface, a steep learning contour, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can surpass the bumpy start, it’s like opening organization superpowers.
What GoHighLevel Gets Really Right
You Can In Fact Change a Lots Various Other Tools
If you have actually been assembling a tech pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your chance to streamline.
GoHighLevel lets you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment scheduling
- CRM management
- Automations (we’ll reach that in a sec)
- Online programs and subscriptions
- Social media messaging
- Live chat
And the listing keeps expanding. Unless you require a particular eCommerce tool or settlement gateway (a lot more on that particular later), you’re possibly covered.
It’s Always Evolving
No joke. Someday I log in and see a new feature for TikTok DMs. The following day, they have actually upgraded the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The programmers are frequently pressing updates, and the roadmap is loaded with user-suggested features. That part really amazed me– your voice actually matters right here.
And while the consistent changes can feel like you’re operating on a treadmill that never stops, I ‘d take that over a system that hasn’t changed because 2018.
Communication? You’re Covered
If you’re tired of jumping in between tools simply to speak to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make telephone call and drop voicemails
- Send and receive SMS
- Blast emails or build sequences
- Chat on WhatsApp, GoHighLevel HVAC Playbook
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or convert it to text mid-convo)
Even much better– there’s a central conversation tab where all these messages live. Say goodbye to bouncing in between inboxes or forgetting to reply to that DM from 3 days ago. (Existed. Repaired that.).
SaaS Mode = Recurring Profits Without the Headaches
Below’s where things obtain spicy.
If you’re a company proprietor, consultant, or simply someone who intends to gain repeating revenue without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you re-sell the system under your very own brand name. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you desire.
It’s $497/month on your end. But if you bill just $97/month to six clients, you’re currently successful– and everything past that is gravy.
You do not need to take care of campaigns or get on strategy calls. Simply offer people access to the tools and let them keep up it. It’s not 100% passive, yet it’s rather close.
Automate Every little thing
This is most likely my preferred component: workflows.
Imagine establishing a multi-channel series that emails, texts, and follows up with leads based on their habits. Automatically scheduling calls. Sending out onboarding messages. Marking get in touches with. Acting on billings. Supporting cool leads for months without lifting a finger.
Seem like a desire? It’s extremely real.
The automations are exceptionally powerful, but I won’t lie– they can really feel overwhelming initially. My recommendations? Don’t try to discover everything in a weekend break. Start little and build from there. The reward is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel began extremely agency-focused. Like, whatever screamed “marketers just”.
But that’s transformed.
Now it’s equally as valuable for:
- Local services (beauty salons, gyms, clinics, and so on).
- Coaches and course developers.
- Experts and service providers.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns customized to details industries. That’s a blessing if you do not want to build every little thing from the ground up.
And for just $97/month on the Starter Plan, it’s an outright swipe. No other tool gives you this much for that little.
However It’s Not All Smooth Sailing …
Let’s discuss the stuff that could journey you up– or just flat-out annoy you.
The Learning Contour Is Actual
If you’re brand-new to marketing tech, bend up.
GoHighLevel has a whole lot taking place, and if you attempt to learn whatever simultaneously, you’ll wear out faster than a price cut coffee maker.
When I first began, I obtained overwhelmed swiftly. The user interface was cumbersome (it’s better now), and I wasn’t sure where to begin.
My advice? Start with the fundamentals– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And don’t also think of launching into SaaS mode until you’ve understood the core system.
Educating Products Required a Remodeling
GoHighLevel’s consistent updates are amazing, however they feature a catch: the training video clips are frequently obsolete.
You’ll see a walkthrough on YouTube, most likely to try it on your own, and realize … that switch doesn’t also exist anymore.
For a system this powerful, I actually believe they ought to prioritize updating the help docs and tutorials in real-time. New customers shouldn’t have to presume their means through.
Hidden Expenses Creep Up on You
The pricing looks simple. And it type of is.
However there are add-on prices that aren’t extremely evident till you begin excavating. You’ll pay additional for:
- SMS and phone calls
- Email sending (by means of Mailgun or similar)
- AI features
- Some integrations
It’s not crazy costly– and honestly, despite having the add-ons, it’s still less costly than Frankensteining with each other a dozen tools. Yet it’s something you’ll intend to factor right into your budget plan.
Consumer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also arrange a Zoom call with them, which is unusual and really valuable.
However the online chat and SMS assistance? Hit or miss.
In some cases I would certainly message them and hear crickets. Other times, I would certainly get a solution yet need to follow up multiple times before anything got fixed.
Best bet? Utilize the Zoom calls if you need actual aid. Just don’t rely upon quick chat replies to conserve the day.
Overreliance on Stripe Is Limiting
Below’s the one big feature space: GoHighLevel leans greatly on Stripe for settlements– specifically if you’re making use of SaaS mode.
If Stripe isn’t sustained in your country or you choose an additional repayment cpu, you run out good luck (for now).
They did lately reveal a Square integration, which is a promising step. Ideally much more versatility gets on the way. Yet as it stands, Stripe is the major program.
Last Judgment: GoHighLevel HVAC Playbook
If you’re searching for a platform that:
- Replaces half your tech stack
- Automates your marketing and sales
- Grows with your company
- Deals significant profits potential via SaaS mode.
… after that indeed, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll require perseverance, a willingness to discover, and perhaps a little high levels of caffeine. But once you’ve got it called in? Game-changer.
And hi, if you’ve ever desired for running your very own software program business or marketing company, this may be your opportunity– without requiring a team of developers or a Silicon Valley budget.