You’ve come across GoHighLevel and you’re wondering– Is this the actual offer, or simply an additional overhyped platform that assures every little thing and provides … meh? GoHighLevel For Lead Generation
Trust me, I have actually been where you are. After making use of GoHighLevel for a few years currently, I can inform you straight up: it is just one of the smartest choices I have actually made for my service. But (and it’s a huge “but”) it’s not all sunlight and rainbows.
Let’s dive into the great, the bad, and the periodically irritating so you can figure out if GoHighLevel’s the ideal suitable for you.
GoHighLevel Delivers– However Only If You Know What You’re Doing
Below’s the important things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that insurance claim is legit. You really can run virtually every element of your organization from one control panel.
But right here’s the catch: with great power comes a slightly complicated user interface, a high learning curve, and a “figure-it-out-yourself” ambiance at times.
Still, if you can surpass the bumpy start, it resembles unlocking organization superpowers.
What GoHighLevel Obtains Extremely Right
You Can Actually Change a Dozen Various Other Tools
If you’ve been assembling a technology stack with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your possibility to simplify.
GoHighLevel lets you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM monitoring
- Automations (we’ll get to that in a sec)
- Online courses and memberships
- Social network messaging
- Live chat
And the listing maintains expanding. Unless you require a specific eCommerce tool or payment entrance (a lot more on that particular later), you’re probably covered.
It’s Always Evolving
Seriously. Someday I log in and see a new feature for TikTok DMs. The following day, they’ve revamped the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The developers are frequently pressing updates, and the roadmap is loaded with user-suggested features. That component truly impressed me– your voice really matters here.
And while the constant modifications can feel like you’re working on a treadmill that never ever stops, I would certainly take that over a system that hasn’t altered given that 2018.
Communication? You’re Covered
If you’re tired of jumping between tools simply to speak to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make call and go down voicemails
- Send out and receive SMS
- Blast emails or develop sequences
- Conversation on WhatsApp, GoHighLevel For Lead Generation
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your site (or convert it to text mid-convo)
Also much better– there’s a centralized discussion tab where all these messages live. No more jumping between inboxes or neglecting to reply to that DM from 3 days earlier. (Existed. Fixed that.).
SaaS Mode = Recurring Revenue Without the Headaches
Below’s where points obtain spicy.
If you’re a company proprietor, expert, or simply someone who wishes to earn reoccuring revenue without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you re-sell the platform under your own brand. Consider it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you desire.
It’s $497/month on your end. Yet if you charge just $97/month to six clients, you’re currently rewarding– and whatever past that is sauce.
You do not have to manage campaigns or hop on strategy telephone calls. Simply offer people access to the tools and let them keep up it. It’s not 100% passive, however it’s rather close.
Automate Every little thing
This is possibly my favorite component: workflows.
Picture setting up a multi-channel sequence that emails, messages, and follows up with leads based on their actions. Automatically scheduling telephone calls. Sending onboarding messages. Labeling calls. Acting on billings. Nurturing cold leads for months without lifting a finger.
Seem like a desire? It’s extremely real.
The automations are exceptionally powerful, however I won’t lie– they can really feel overwhelming in the beginning. My suggestions? Do not try to discover everything in a weekend break. Begin tiny and develop from there. The payoff deserves it.
It’s Not Just for Agencies Anymore
GoHighLevel started off really agency-focused. Like, every little thing screamed “marketers only”.
Yet that’s transformed.
Now it’s just as beneficial for:
- Neighborhood services (salons, health clubs, facilities, etc).
- Instructors and program designers.
- Experts and company.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns tailored to certain sectors. That’s a godsend if you do not intend to develop everything from square one.
And for just $97/month on the Starter Plan, it’s an absolute take. No other tool offers you this much for that little.
Yet It’s Not All Smooth Sailing …
Let’s discuss the stuff that could journey you up– or just flat-out irritate you.
The Learning Contour Is Real
If you’re brand new to marketing tech, bend up.
GoHighLevel has a whole lot taking place, and if you try to discover every little thing at once, you’ll stress out faster than a price cut coffee machine.
When I initially began, I obtained bewildered rapidly. The user interface was clunky (it’s better currently), and I wasn’t certain where to start.
My suggestions? Start with the essentials– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And don’t even consider launching into SaaS mode up until you’ve grasped the core platform.
Educating Materials Need a Makeover
GoHighLevel’s continuous updates are incredible, however they include a catch: the training videos are usually out-of-date.
You’ll watch a walkthrough on YouTube, most likely to try it yourself, and understand … that button doesn’t also exist any longer.
For a system this effective, I actually assume they ought to prioritize updating the aid docs and tutorials in real-time. New customers should not have to guess their means via.
Hidden Expenses Creep Up on You
The pricing looks simple. And it sort of is.
Yet there are add-on prices that aren’t super evident till you start excavating. You’ll pay added for:
- SMS and call
- Email sending (via Mailgun or similar)
- AI features
- Some integrations
It’s not insane pricey– and truthfully, even with the add-ons, it’s still more affordable than Frankensteining with each other a dozen devices. But it’s something you’ll want to factor into your budget.
Consumer Support Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can even set up a Zoom telephone call with them, which is uncommon and very helpful.
Yet the real-time chat and SMS support? Hit or miss.
In some cases I would certainly message them and listen to crickets. Other times, I would certainly get an answer but have to follow up multiple times before anything got fixed.
Best option? Use the Zoom calls if you require real aid. Just don’t rely on quick conversation replies to save the day.
Overreliance on Stripe Is Limiting
Below’s the one large feature space: GoHighLevel leans greatly on Stripe for repayments– specifically if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your country or you like another repayment processor, you run out good luck (in the meantime).
They did recently introduce a Square integration, which is an appealing action. Ideally extra adaptability gets on the method. But as it stands, Stripe is the main show.
Last Judgment: GoHighLevel For Lead Generation
If you’re seeking a system that:
- Changes half your tech stack
- Automates your marketing and sales
- Expands with your organization
- Deals serious profits potential through SaaS mode.
… then indeed, GoHighLevel is 100% worth your time.
It’s not best. You’ll require perseverance, a determination to discover, and perhaps a little caffeine. Once you’ve got it called in? Game-changer.
And hi there, if you have actually ever desired for running your own software company or marketing company, this may be your opportunity– without needing a team of programmers or a Silicon Valley spending plan.