You’ve stumbled across GoHighLevel and you’re asking yourself– Is this the genuine deal, or simply another overhyped system that guarantees whatever and delivers … meh? GoHighLevel For Digital Agency
Believe me, I’ve been where you are. After utilizing GoHighLevel for a couple of years now, I can tell you straight up: it is just one of the smartest choices I have actually made for my business. But (and it’s a large “yet”) it’s not all sunshine and rainbows.
Let’s dive into the good, the negative, and the periodically aggravating so you can identify if GoHighLevel’s the right fit for you.
GoHighLevel Supplies– Yet Only If You Know What You’re Doing
Below’s things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that insurance claim is legit. You really can run nearly every aspect of your company from one control panel.
Yet below’s the catch: with great power comes a slightly confusing interface, a steep learning curve, and a “figure-it-out-yourself” ambiance at times.
Still, if you can get past the rough start, it resembles unlocking organization superpowers.
What GoHighLevel Obtains Extremely Right
You Can Really Replace a Dozen Other Tools
If you’ve been assembling a technology pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your possibility to streamline.
GoHighLevel allows you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM monitoring
- Automations (we’ll get to that in a sec)
- Online courses and memberships
- Social network messaging
- Live conversation
And the listing keeps expanding. Unless you need a particular eCommerce tool or repayment entrance (a lot more on that later), you’re probably covered.
It’s Always Evolving
Seriously. Someday I log in and see a brand-new feature for TikTok DMs. The following day, they have actually upgraded the email editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living system. The designers are continuously pressing updates, and the roadmap is loaded with user-suggested features. That part truly impressed me– your voice in fact matters below.
And while the continuous modifications can feel like you’re operating on a treadmill that never stops, I would certainly take that over a platform that hasn’t altered given that 2018.
Communication? You’re Covered
If you’re tired of leaping in between devices simply to talk with your leads, you’ll love this part.
From one dashboard, you can:
- Make telephone call and drop voicemails
- Send and obtain SMS
- Blast e-mails or construct sequences
- Conversation on WhatsApp, GoHighLevel For Digital Agency
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or transform it to text mid-convo)
Even far better– there’s a central conversation tab where all these messages live. Say goodbye to jumping in between inboxes or forgetting to respond to that DM from three days back. (Existed. Repaired that.).
SaaS Mode = Recurring Earnings Without the Headaches
Right here’s where points obtain spicy.
If you’re a company proprietor, consultant, or simply somebody who wants to earn recurring revenue without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode allows you market the system under your very own brand name. Think about it like white-labeling GoHighLevel, slapping your logo on it, and billing whatever you want.
It’s $497/month on your end. However if you charge simply $97/month to 6 customers, you’re already successful– and whatever past that is sauce.
You do not need to manage campaigns or get on strategy telephone calls. Just offer individuals access to the devices and let them run with it. It’s not 100% passive, yet it’s rather close.
Automate Every little thing
This is most likely my favored component: workflows.
Envision setting up a multi-channel series that emails, texts, and follows up with leads based upon their habits. Instantly reserving calls. Sending onboarding messages. Labeling calls. Acting on billings. Nurturing cold leads for months without lifting a finger.
Seem like a dream? It’s really real.
The automations are incredibly powerful, but I will not exist– they can feel overwhelming in the beginning. My recommendations? Don’t attempt to discover all of it in a weekend break. Begin small and construct from there. The payoff is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started extremely agency-focused. Like, whatever shrieked “marketing experts only”.
However that’s changed.
Currently it’s just as valuable for:
- Local companies (salons, fitness centers, centers, etc).
- Trains and program creators.
- Experts and company.
- Consultants and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to certain industries. That’s a godsend if you do not wish to build everything from square one.
And for just $97/month on the Starter Plan, it’s an absolute take. No other device provides you this much for that little.
However It’s Not All Plain sailing …
Let’s talk about right stuff that may journey you up– or simply flat-out annoy you.
The Learning Contour Is Genuine
If you’re brand new to marketing technology, twist up.
GoHighLevel has a whole lot taking place, and if you attempt to find out everything at the same time, you’ll stress out faster than a discount rate coffee maker.
When I initially started, I got bewildered quickly. The interface was confusing (it’s much better now), and I had not been sure where to start.
My recommendations? Start with the basics– like CRM and organizing– after that layer in the automations and funnel builder when you’re ready. And do not also think about launching into SaaS mode up until you have actually mastered the core system.
Training Products Required a Makeover
GoHighLevel’s constant updates are incredible, however they come with a catch: the training video clips are frequently outdated.
You’ll see a walkthrough on YouTube, most likely to try it on your own, and realize … that button does not also exist any longer.
For a platform this powerful, I really think they must focus on upgrading the assistance docs and tutorials in real-time. New users should not need to guess their means through.
Hidden Costs Sneak Up on You
The pricing looks basic. And it kind of is.
However there are add-on expenses that aren’t extremely noticeable until you begin excavating. You’ll pay additional for:
- SMS and telephone call
- Email sending (using Mailgun or similar)
- AI features
- Some integrations
It’s not crazy pricey– and honestly, even with the add-ons, it’s still less expensive than Frankensteining with each other a dozen tools. However it’s something you’ll intend to factor into your budget.
Customer Support Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can even schedule a Zoom call with them, which is unusual and extremely practical.
But the real-time chat and SMS assistance? Hit-or-miss.
In some cases I ‘d message them and listen to crickets. Various other times, I would certainly obtain an answer but have to follow up several times before anything obtained resolved.
Best option? Use the Zoom calls if you need actual help. Simply do not rely upon quick conversation replies to save the day.
Overreliance on Stripe Is Limiting
Right here’s the one large feature space: GoHighLevel leans heavily on Stripe for payments– specifically if you’re utilizing SaaS mode.
If Stripe isn’t supported in your nation or you like one more settlement processor, you’re out of luck (for now).
They did just recently introduce a Square integration, which is a promising action. Hopefully extra versatility is on the method. However as it stands, Stripe is the major show.
Final Judgment: GoHighLevel For Digital Agency
If you’re looking for a platform that:
- Changes half your technology pile
- Automates your marketing and sales
- Grows with your organization
- Offers severe earnings potential with SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not best. You’ll require persistence, a readiness to find out, and possibly a little high levels of caffeine. Once you’ve got it dialed in? Game-changer.
And hey, if you have actually ever desired for running your own software application firm or marketing firm, this may be your possibility– without requiring a team of designers or a Silicon Valley budget.