You’ve stumbled across GoHighLevel and you’re wondering– Is this the real bargain, or just another overhyped platform that guarantees whatever and supplies … meh? GoHighLevel For Business
Believe me, I’ve been where you are. After using GoHighLevel for a couple of years currently, I can tell you straight up: it’s one of the most intelligent choices I have actually created my business. But (and it’s a huge “yet”) it’s not all sunshine and rainbows.
Let’s study the excellent, the bad, and the sometimes aggravating so you can determine if GoHighLevel’s the ideal fit for you.
GoHighLevel Supplies– Yet Just If You Know What You’re Doing
Right here’s the thing: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for once, that claim is official. You actually can run virtually every facet of your service from one control panel.
Yet below’s the catch: with world power comes a somewhat complicated interface, a high learning contour, and a “figure-it-out-yourself” ambiance at times.
Still, if you can get past the bumpy start, it’s like unlocking business superpowers.
What GoHighLevel Obtains Really Right
You Can Really Change a Loads Other Devices
If you have actually been assembling a technology stack with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the chaos)– this is your opportunity to streamline.
GoHighLevel allows you deal with:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM administration
- Automations (we’ll get to that in a sec)
- Online courses and subscriptions
- Social media messaging
- Live chat
And the list keeps expanding. Unless you require a particular eCommerce tool or settlement portal (extra on that particular later), you’re most likely covered.
It’s Always Evolving
No joke. One day I log in and see a brand-new feature for TikTok DMs. The next day, they have actually overhauled the email editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living system. The designers are constantly pushing updates, and the roadmap is packed with user-suggested features. That part really pleased me– your voice really matters below.
And while the continuous adjustments can seem like you’re working on a treadmill that never quits, I ‘d take that over a platform that hasn’t transformed given that 2018.
Communication? You’re Covered
If you’re tired of jumping in between devices just to speak to your leads, you’ll love this component.
From one control panel, you can:
- Make call and go down voicemails
- Send out and receive SMS
- Blast emails or develop sequences
- Conversation on WhatsApp, GoHighLevel For Business
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or convert it to SMS mid-convo)
Even far better– there’s a centralized discussion tab where all these messages live. Say goodbye to bouncing in between inboxes or failing to remember to reply to that DM from 3 days earlier. (Existed. Taken care of that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where things obtain spicy.
If you’re a company proprietor, specialist, or just someone who intends to gain recurring income without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode allows you market the platform under your own brand name. Think about it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you desire.
It’s $497/month on your end. But if you charge just $97/month to 6 customers, you’re currently successful– and every little thing past that is sauce.
You don’t need to manage campaigns or get on strategy telephone calls. Simply provide individuals access to the devices and let them run with it. It’s not 100% passive, but it’s pretty close.
Automate Every little thing
This is probably my preferred component: workflows.
Visualize setting up a multi-channel series that e-mails, texts, and follows up with leads based on their habits. Instantly reserving calls. Sending out onboarding messages. Identifying get in touches with. Acting on billings. Nurturing chilly leads for months without lifting a finger.
Seem like a dream? It’s extremely genuine.
The automations are incredibly effective, yet I will not lie– they can feel frustrating at first. My advice? Do not attempt to learn all of it in a weekend. Beginning tiny and construct from there. The payoff is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started off extremely agency-focused. Like, every little thing yelled “marketers only”.
But that’s transformed.
Currently it’s equally as helpful for:
- Local companies (beauty parlors, fitness centers, centers, and so on).
- Instructors and course designers.
- Specialists and provider.
- Freelancers and solopreneurs.
There are even “snapshots” you can load with prebuilt campaigns tailored to certain sectors. That’s a blessing if you don’t wish to build whatever from scratch.
And for just $97/month on the Starter Plan, it’s an absolute steal. Nothing else tool offers you this much for that little.
But It’s Not All Plain sailing …
Let’s discuss the stuff that might trip you up– or simply flat-out annoy you.
The Learning Contour Is Actual
If you’re all new to marketing tech, twist up.
GoHighLevel has a great deal going on, and if you try to discover whatever at the same time, you’ll wear out faster than a price cut coffee maker.
When I initially started, I got overwhelmed rapidly. The user interface was confusing (it’s better now), and I wasn’t sure where to begin.
My suggestions? Begin with the basics– like CRM and organizing– after that layer in the automations and funnel builder when you prepare. And do not also think of launching into SaaS mode till you have actually grasped the core platform.
Educating Materials Need a Transformation
GoHighLevel’s consistent updates are remarkable, but they feature a catch: the training video clips are commonly outdated.
You’ll view a walkthrough on YouTube, go to try it on your own, and understand … that button does not even exist any longer.
For a platform this effective, I actually assume they must prioritize updating the assistance docs and tutorials in real-time. New individuals should not have to presume their means with.
Hidden Expenses Sneak Up on You
The pricing looks straightforward. And it sort of is.
Yet there are add-on expenses that aren’t incredibly obvious until you start digging. You’ll pay added for:
- SMS and phone calls
- Email sending (using Mailgun or comparable)
- AI features
- Some integrations
It’s not insane pricey– and honestly, even with the attachments, it’s still less costly than Frankensteining together a loads tools. But it’s something you’ll wish to factor into your budget.
Customer Assistance Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can also arrange a Zoom phone call with them, which is rare and extremely valuable.
However the online conversation and SMS assistance? Hit-or-miss.
Occasionally I would certainly message them and hear crickets. Various other times, I would certainly get an answer but need to follow up numerous times prior to anything got solved.
Best option? Make use of the Zoom calls if you require actual assistance. Simply do not rely on quick conversation responds to conserve the day.
Overreliance on Stripe Is Limiting
Right here’s the one large feature gap: GoHighLevel leans heavily on Stripe for settlements– especially if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your nation or you favor an additional payment processor, you’re out of good luck (for now).
They did recently announce a Square integration, which is an encouraging step. With any luck a lot more versatility is on the method. However as it stands, Stripe is the major program.
Final Decision: GoHighLevel For Business
If you’re searching for a platform that:
- Changes half your tech stack
- Automates your marketing and sales
- Expands with your organization
- Deals significant earnings capacity through SaaS mode.
… then yes, GoHighLevel is 100% worth your time.
It’s not best. You’ll require persistence, a desire to find out, and perhaps a little caffeine. But once you’ve got it dialed in? Game-changer.
And hey, if you have actually ever imagined running your very own software company or marketing company, this may be your possibility– without requiring a group of developers or a Silicon Valley spending plan.