You’ve come across GoHighLevel and you’re wondering– Is this the genuine deal, or just another overhyped system that promises everything and supplies … meh? GoHighLevel Features
Believe me, I have actually been where you are. After using GoHighLevel for a couple of years currently, I can tell you straight up: it is just one of the most intelligent decisions I have actually created my company. Yet (and it’s a big “yet”) it’s not all sunlight and rainbows.
Let’s study the excellent, the bad, and the occasionally irritating so you can identify if GoHighLevel’s the ideal fit for you.
GoHighLevel Provides– But Just If You Know What You’re Doing
Here’s the important things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that claim is legit. You actually can run almost every facet of your service from one control panel.
However here’s the catch: with world power comes a somewhat confusing interface, a steep learning curve, and a “figure-it-out-yourself” vibe at times.
Still, if you can get past the rough beginning, it resembles unlocking business superpowers.
What GoHighLevel Gets Extremely Right
You Can In Fact Replace a Lots Various Other Tools
If you have actually been piecing together a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your chance to simplify.
GoHighLevel allows you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM management
- Automations (we’ll get to that in a sec)
- On the internet courses and subscriptions
- Social media site messaging
- Live conversation
And the list keeps expanding. Unless you require a specific eCommerce tool or payment entrance (a lot more on that particular later), you’re possibly covered.
It’s Always Evolving
No joke. Eventually I log in and see a brand-new feature for TikTok DMs. The next day, they have actually revamped the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living system. The developers are regularly pushing updates, and the roadmap is loaded with user-suggested features. That part truly impressed me– your voice in fact matters right here.
And while the constant modifications can feel like you’re operating on a treadmill that never quits, I would certainly take that over a platform that hasn’t altered because 2018.
Communication? You’re Covered
If you’re tired of leaping in between tools simply to talk with your leads, you’ll like this part.
From one control panel, you can:
- Make phone calls and go down voicemails
- Send out and receive SMS
- Blast e-mails or construct sequences
- Conversation on WhatsApp, GoHighLevel Features
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or transform it to SMS mid-convo)
Even better– there’s a centralized conversation tab where all these messages live. No more jumping between inboxes or neglecting to respond to that DM from 3 days earlier. (Existed. Dealt with that.).
SaaS Mode = Recurring Revenue Without the Headaches
Below’s where things obtain spicy.
If you’re a firm proprietor, professional, or simply somebody who wants to earn repeating income without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you market the platform under your very own brand. Think about it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you desire.
It’s $497/month on your end. But if you bill simply $97/month to 6 customers, you’re already profitable– and every little thing beyond that is sauce.
You don’t have to take care of campaigns or hop on method calls. Just offer individuals access to the devices and let them run with it. It’s not 100% passive, but it’s pretty close.
Automate Every little thing
This is probably my favored component: workflows.
Think of setting up a multi-channel series that e-mails, texts, and follows up with leads based upon their actions. Instantly scheduling telephone calls. Sending onboarding messages. Labeling contacts. Following up on invoices. Supporting cool leads for months without lifting a finger.
Seem like a desire? It’s very genuine.
The automations are exceptionally powerful, yet I will not lie– they can really feel frustrating at first. My recommendations? Do not try to learn it all in a weekend. Start tiny and build from there. The benefit deserves it.
It’s Not Just for Agencies Anymore
GoHighLevel began extremely agency-focused. Like, everything yelled “marketers just”.
Yet that’s transformed.
Currently it’s just as valuable for:
- Neighborhood businesses (salons, gyms, facilities, and so on).
- Trains and program developers.
- Professionals and company.
- Freelancers and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns tailored to specific sectors. That’s a godsend if you do not want to build whatever from square one.
And for just $97/month on the Starter Plan, it’s an absolute take. Nothing else tool offers you this much for that little.
However It’s Not All Plain sailing …
Let’s talk about right stuff that could trip you up– or just flat-out irritate you.
The Learning Contour Is Real
If you’re brand new to marketing technology, distort up.
GoHighLevel has a lot taking place, and if you attempt to find out whatever simultaneously, you’ll stress out faster than a discount coffee machine.
When I initially began, I obtained overwhelmed swiftly. The interface was cumbersome (it’s better now), and I had not been certain where to start.
My suggestions? Begin with the essentials– like CRM and organizing– after that layer in the automations and funnel builder when you’re ready. And don’t also think of launching into SaaS mode up until you have actually mastered the core platform.
Educating Products Required a Makeover
GoHighLevel’s continuous updates are amazing, however they feature a catch: the training videos are often out-of-date.
You’ll see a walkthrough on YouTube, go to try it on your own, and understand … that switch does not even exist any longer.
For a system this effective, I actually assume they should prioritize updating the assistance docs and tutorials in real-time. New customers shouldn’t need to think their method with.
Hidden Expenses Creep Up on You
The pricing looks easy. And it type of is.
Yet there are add-on expenses that aren’t extremely apparent till you start excavating. You’ll pay additional for:
- SMS and telephone call
- Email sending (by means of Mailgun or similar)
- AI features
- Some integrations
It’s not insane pricey– and honestly, despite having the attachments, it’s still less expensive than Frankensteining together a lots devices. But it’s something you’ll intend to factor right into your budget plan.
Customer Support Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can even schedule a Zoom call with them, which is unusual and very handy.
Yet the online conversation and SMS support? Hit or miss.
In some cases I would certainly message them and listen to crickets. Other times, I would certainly obtain a solution however need to follow up several times prior to anything obtained resolved.
Best option? Make use of the Zoom calls if you need genuine assistance. Just do not rely upon quick conversation replies to conserve the day.
Overreliance on Stripe Is Restricting
Right here’s the one big feature space: GoHighLevel leans heavily on Stripe for repayments– specifically if you’re making use of SaaS mode.
If Stripe isn’t supported in your country or you choose an additional settlement cpu, you’re out of luck (in the meantime).
They did recently announce a Square integration, which is an appealing action. Ideally a lot more flexibility gets on the means. Yet as it stands, Stripe is the major show.
Last Decision: GoHighLevel Features
If you’re trying to find a system that:
- Changes half your tech pile
- Automates your marketing and sales
- Grows with your business
- Deals significant income potential via SaaS mode.
… then of course, GoHighLevel is 100% worth your time.
It’s not ideal. You’ll require persistence, a readiness to discover, and maybe a little high levels of caffeine. Once you’ve got it called in? Game-changer.
And hi, if you have actually ever imagined running your own software business or marketing firm, this may be your chance– without needing a team of designers or a Silicon Valley budget plan.