You’ve come across GoHighLevel and you’re wondering– Is this the genuine bargain, or simply an additional overhyped platform that assures everything and provides … meh? GoHighLevel Documentation
Trust me, I’ve been where you are. After utilizing GoHighLevel for a couple of years currently, I can tell you directly: it is just one of the smartest choices I have actually made for my organization. However (and it’s a huge “however”) it’s not all sunshine and rainbows.
Let’s dive into the good, the bad, and the sometimes frustrating so you can find out if GoHighLevel’s the appropriate fit for you.
GoHighLevel Provides– Yet Only If You Know What You’re Doing
Right here’s the important things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that case is legit. You actually can run nearly every element of your service from one dashboard.
However here’s the catch: with world power comes a somewhat confusing interface, a high learning contour, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can surpass the rough beginning, it resembles opening business superpowers.
What GoHighLevel Gets Very Right
You Can Actually Replace a Loads Other Devices
If you’ve been assembling a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the chaos)– this is your possibility to simplify.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment scheduling
- CRM management
- Automations (we’ll reach that in a sec)
- Online training courses and memberships
- Social media site messaging
- Live chat
And the listing maintains growing. Unless you require a particular eCommerce tool or payment portal (extra on that particular later), you’re possibly covered.
It’s Always Evolving
Serious. Eventually I log in and see a brand-new feature for TikTok DMs. The following day, they’ve overhauled the e-mail editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living system. The programmers are continuously pushing updates, and the roadmap is loaded with user-suggested features. That part actually satisfied me– your voice actually matters below.
And while the constant adjustments can seem like you’re operating on a treadmill that never stops, I would certainly take that over a platform that hasn’t transformed considering that 2018.
Interaction? You’re Covered
If you’re tired of leaping between devices simply to speak to your leads, you’ll love this component.
From one control panel, you can:
- Make call and drop voicemails
- Send out and receive SMS
- Blast emails or develop sequences
- Chat on WhatsApp, GoHighLevel Documentation
- Send Out Instagram, Facebook and TikTok DMs.
- Live chat on your site (or transform it to text mid-convo)
Even better– there’s a central conversation tab where all these messages live. Say goodbye to jumping between inboxes or failing to remember to reply to that DM from three days back. (Been there. Fixed that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where points obtain spicy.
If you’re a firm proprietor, expert, or just a person who wishes to make reoccuring profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you re-sell the platform under your very own brand name. Consider it like white-labeling GoHighLevel, slapping your logo on it, and billing whatever you want.
It’s $497/month on your end. But if you charge just $97/month to 6 clients, you’re already lucrative– and every little thing past that is sauce.
You do not have to manage campaigns or get on strategy calls. Simply provide individuals access to the devices and let them keep up it. It’s not 100% passive, but it’s quite close.
Automate Every little thing
This is most likely my favored component: workflows.
Envision establishing a multi-channel series that emails, texts, and follows up with leads based upon their habits. Immediately scheduling calls. Sending out onboarding messages. Identifying contacts. Following up on invoices. Supporting chilly leads for months without lifting a finger.
Seem like a desire? It’s very genuine.
The automations are extremely powerful, yet I won’t exist– they can feel overwhelming in the beginning. My advice? Don’t attempt to discover everything in a weekend break. Beginning small and develop from there. The benefit deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel began very agency-focused. Like, whatever yelled “marketing experts only”.
Yet that’s transformed.
Currently it’s equally as helpful for:
- Regional businesses (salons, health clubs, centers, etc).
- Instructors and training course creators.
- Specialists and service providers.
- Consultants and solopreneurs.
There are also “snapshots” you can pack with prebuilt campaigns tailored to specific sectors. That’s a godsend if you do not want to construct whatever from scratch.
And for just $97/month on the Starter Plan, it’s an outright swipe. Nothing else device provides you this much for that little.
However It’s Not All Plain sailing …
Let’s discuss right stuff that may journey you up– or just flat-out annoy you.
The Learning Curve Is Real
If you’re all new to marketing technology, buckle up.
GoHighLevel has a whole lot taking place, and if you try to find out everything simultaneously, you’ll wear out faster than a discount coffee machine.
When I initially started, I obtained bewildered quickly. The interface was cumbersome (it’s far better currently), and I had not been sure where to start.
My advice? Beginning with the basics– like CRM and organizing– after that layer in the automations and funnel builder when you prepare. And do not even think of launching into SaaS mode until you’ve mastered the core platform.
Training Materials Required a Remodeling
GoHighLevel’s constant updates are amazing, but they feature a catch: the training video clips are usually obsolete.
You’ll view a walkthrough on YouTube, go to try it on your own, and recognize … that switch doesn’t also exist anymore.
For a system this powerful, I truly believe they ought to prioritize upgrading the assistance docs and tutorials in real-time. New users shouldn’t need to guess their way through.
Hidden Expenses Slip Up on You
The pricing looks straightforward. And it kind of is.
But there are add-on prices that aren’t very obvious until you begin excavating. You’ll pay added for:
- SMS and call
- Email sending out (through Mailgun or comparable)
- AI features
- Some integrations
It’s not insane pricey– and truthfully, even with the attachments, it’s still cheaper than Frankensteining with each other a loads tools. Yet it’s something you’ll intend to factor right into your budget plan.
Customer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can even schedule a Zoom telephone call with them, which is rare and very valuable.
Yet the live conversation and SMS support? Hit or miss.
Often I would certainly message them and hear crickets. Various other times, I would certainly obtain an answer but need to follow up multiple times before anything obtained fixed.
Best bet? Use the Zoom calls if you need genuine assistance. Simply do not count on fast conversation replies to save the day.
Overreliance on Stripe Is Restricting
Right here’s the one large feature gap: GoHighLevel leans greatly on Stripe for repayments– especially if you’re making use of SaaS mode.
If Stripe isn’t sustained in your country or you prefer another payment processor, you run out luck (in the meantime).
They did lately reveal a Square integration, which is a promising step. Hopefully much more versatility gets on the means. However as it stands, Stripe is the main program.
Last Decision: GoHighLevel Documentation
If you’re trying to find a platform that:
- Replaces half your technology pile
- Automates your marketing and sales
- Expands with your company
- Offers severe earnings possibility with SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not excellent. You’ll require persistence, a desire to learn, and possibly a little high levels of caffeine. But once you’ve got it dialed in? Game-changer.
And hi, if you’ve ever desired for running your very own software program firm or marketing agency, this may be your chance– without requiring a group of developers or a Silicon Valley budget plan.