You’ve stumbled across GoHighLevel and you’re asking yourself– Is this the actual deal, or simply one more overhyped system that guarantees everything and provides … meh? GoHighLevel Docs
Believe me, I have actually been where you are. After making use of GoHighLevel for a couple of years currently, I can tell you straight up: it is just one of the smartest decisions I’ve produced my business. Yet (and it’s a big “but”) it’s not all sunlight and rainbows.
Let’s dive into the good, the negative, and the occasionally irritating so you can figure out if GoHighLevel’s the best fit for you.
GoHighLevel Supplies– But Just If You Know What You’re Doing
Right here’s the important things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for as soon as, that insurance claim is official. You really can run almost every aspect of your company from one dashboard.
However here’s the catch: with great power comes a somewhat complicated user interface, a high learning curve, and a “figure-it-out-yourself” ambiance sometimes.
Still, if you can surpass the rough start, it resembles opening company superpowers.
What GoHighLevel Gets Extremely Right
You Can Really Change a Loads Other Tools
If you’ve been assembling a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your chance to streamline.
GoHighLevel allows you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment scheduling
- CRM administration
- Automations (we’ll get to that in a sec)
- Online courses and subscriptions
- Social media messaging
- Live conversation
And the listing keeps expanding. Unless you require a particular eCommerce tool or repayment portal (extra on that particular later), you’re most likely covered.
It’s Always Evolving
Serious. One day I visit and see a new feature for TikTok DMs. The next day, they have actually upgraded the email editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living platform. The designers are constantly pressing updates, and the roadmap is packed with user-suggested features. That component really amazed me– your voice in fact matters below.
And while the consistent modifications can feel like you’re running on a treadmill that never ever quits, I would certainly take that over a system that hasn’t altered since 2018.
Communication? You’re Covered
If you’re tired of leaping in between devices simply to talk with your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make phone calls and go down voicemails
- Send out and obtain SMS
- Blast e-mails or construct series
- Chat on WhatsApp, GoHighLevel Docs
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or convert it to SMS mid-convo)
Also much better– there’s a centralized discussion tab where all these messages live. No more jumping in between inboxes or neglecting to reply to that DM from three days back. (Been there. Fixed that.).
SaaS Mode = Recurring Profits Without the Headaches
Here’s where things get spicy.
If you’re a firm owner, expert, or just a person who wishes to make repeating profits without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you re-sell the platform under your very own brand. Consider it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you want.
It’s $497/month on your end. Yet if you charge just $97/month to 6 clients, you’re already lucrative– and every little thing past that is sauce.
You don’t need to take care of campaigns or get on strategy calls. Simply give people access to the tools and let them run with it. It’s not 100% passive, yet it’s rather close.
Automate Every little thing
This is most likely my favored part: workflows.
Picture setting up a multi-channel series that e-mails, texts, and follows up with leads based upon their actions. Instantly scheduling phone calls. Sending out onboarding messages. Identifying calls. Following up on billings. Supporting cold leads for months without lifting a finger.
Seem like a desire? It’s very genuine.
The automations are extremely powerful, however I won’t lie– they can really feel overwhelming at first. My recommendations? Do not attempt to discover all of it in a weekend break. Beginning small and construct from there. The payback is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel began really agency-focused. Like, whatever yelled “marketers only”.
But that’s altered.
Currently it’s just as valuable for:
- Local businesses (beauty parlors, fitness centers, facilities, etc).
- Instructors and training course designers.
- Specialists and company.
- Freelancers and solopreneurs.
There are also “snapshots” you can load with prebuilt campaigns tailored to specific industries. That’s a blessing if you don’t intend to develop whatever from square one.
And for just $97/month on the Starter Plan, it’s an outright take. No other device provides you this much for that little.
However It’s Not All Smooth Sailing …
Let’s discuss the stuff that could journey you up– or simply flat-out irritate you.
The Learning Contour Is Actual
If you’re new to marketing tech, buckle up.
GoHighLevel has a great deal taking place, and if you attempt to find out everything simultaneously, you’ll burn out faster than a discount coffee machine.
When I initially started, I obtained bewildered quickly. The user interface was cumbersome (it’s far better now), and I wasn’t certain where to start.
My recommendations? Beginning with the basics– like CRM and scheduling– after that layer in the automations and funnel builder when you prepare. And don’t even think about launching into SaaS mode up until you have actually mastered the core platform.
Training Products Need a Transformation
GoHighLevel’s consistent updates are awesome, however they feature a catch: the training video clips are usually obsolete.
You’ll enjoy a walkthrough on YouTube, go to try it yourself, and understand … that button doesn’t also exist anymore.
For a platform this effective, I actually assume they must focus on updating the aid docs and tutorials in real-time. New customers shouldn’t have to guess their way via.
Hidden Prices Creep Up on You
The pricing looks easy. And it sort of is.
Yet there are add-on expenses that aren’t very evident till you begin excavating. You’ll pay added for:
- SMS and telephone call
- Email sending (through Mailgun or comparable)
- AI features
- Some integrations
It’s not insane costly– and honestly, even with the add-ons, it’s still less costly than Frankensteining with each other a loads tools. Yet it’s something you’ll intend to factor right into your budget plan.
Customer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can even arrange a Zoom phone call with them, which is rare and really handy.
But the real-time conversation and SMS support? Hit-or-miss.
Often I ‘d message them and hear crickets. Various other times, I would certainly get a response yet need to follow up several times prior to anything got fixed.
Best option? Make use of the Zoom calls if you need real aid. Simply don’t count on fast conversation replies to conserve the day.
Overreliance on Stripe Is Limiting
Below’s the one huge feature gap: GoHighLevel leans heavily on Stripe for payments– specifically if you’re making use of SaaS mode.
If Stripe isn’t sustained in your nation or you favor another payment processor, you run out luck (in the meantime).
They did just recently announce a Square integration, which is a promising action. Ideally extra flexibility is on the way. Yet as it stands, Stripe is the main program.
Final Judgment: GoHighLevel Docs
If you’re trying to find a system that:
- Replaces half your technology stack
- Automates your marketing and sales
- Grows with your service
- Deals severe income capacity via SaaS mode.
… then indeed, GoHighLevel is 100% worth your time.
It’s not best. You’ll require persistence, a desire to learn, and possibly a little caffeine. Once you’ve got it called in? Game-changer.
And hi there, if you’ve ever before imagined running your own software application business or marketing company, this may be your possibility– without requiring a group of designers or a Silicon Valley budget plan.