You’ve stumbled across GoHighLevel and you’re wondering– Is this the actual bargain, or just another overhyped system that guarantees whatever and delivers … meh? GoHighLevel Custom Objects
Trust me, I’ve been where you are. After utilizing GoHighLevel for a few years now, I can inform you directly: it’s one of the smartest choices I’ve made for my business. Yet (and it’s a huge “but”) it’s not all sunlight and rainbows.
Let’s study the good, the bad, and the sometimes discouraging so you can determine if GoHighLevel’s the best suitable for you.
GoHighLevel Delivers– However Only If You Know What You’re Doing
Here’s the thing: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that claim is legit. You actually can run almost every aspect of your service from one dashboard.
But right here’s the catch: with world power comes a slightly complicated interface, a steep learning curve, and a “figure-it-out-yourself” ambiance sometimes.
Still, if you can surpass the rough start, it’s like unlocking service superpowers.
What GoHighLevel Gets Extremely Right
You Can Really Replace a Dozen Other Tools
If you’ve been piecing together a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your possibility to simplify.
GoHighLevel lets you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit organizing
- CRM administration
- Automations (we’ll get to that in a sec)
- On the internet courses and memberships
- Social network messaging
- Live conversation
And the listing keeps growing. Unless you need a certain eCommerce tool or repayment gateway (extra on that later), you’re possibly covered.
It’s Always Evolving
Serious. Eventually I visit and see a new feature for TikTok DMs. The next day, they’ve overhauled the e-mail editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living system. The designers are regularly pushing updates, and the roadmap is packed with user-suggested features. That component really impressed me– your voice really matters right here.
And while the consistent changes can feel like you’re running on a treadmill that never ever stops, I would certainly take that over a platform that hasn’t altered given that 2018.
Communication? You’re Covered
If you’re tired of leaping in between devices simply to talk to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make telephone call and go down voicemails
- Send out and receive SMS
- Blast e-mails or develop series
- Conversation on WhatsApp, GoHighLevel Custom Objects
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your website (or convert it to SMS mid-convo)
Also far better– there’s a centralized conversation tab where all these messages live. Say goodbye to bouncing in between inboxes or neglecting to reply to that DM from 3 days ago. (Been there. Repaired that.).
SaaS Mode = Recurring Earnings Without the Headaches
Right here’s where points obtain spicy.
If you’re a company proprietor, specialist, or just a person who wants to gain recurring earnings without being glued to your laptop computer– listen up.
GoHighLevel’s SaaS mode lets you re-sell the platform under your own brand. Think of it like white-labeling GoHighLevel, slapping your logo on it, and billing whatever you desire.
It’s $497/month on your end. But if you bill simply $97/month to 6 clients, you’re currently lucrative– and whatever past that is gravy.
You do not have to take care of campaigns or get on approach telephone calls. Simply give individuals accessibility to the devices and let them run with it. It’s not 100% passive, however it’s rather close.
Automate Every little thing
This is probably my favored component: workflows.
Imagine setting up a multi-channel series that e-mails, messages, and follows up with leads based on their habits. Immediately reserving phone calls. Sending out onboarding messages. Labeling calls. Following up on billings. Nurturing cool leads for months without lifting a finger.
Sound like a desire? It’s extremely actual.
The automations are incredibly powerful, but I won’t exist– they can feel overwhelming in the beginning. My suggestions? Don’t attempt to learn it all in a weekend break. Begin tiny and develop from there. The reward is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started extremely agency-focused. Like, everything shrieked “marketing professionals just”.
However that’s transformed.
Currently it’s just as useful for:
- Local businesses (salons, health clubs, centers, and so on).
- Coaches and course makers.
- Professionals and service providers.
- Consultants and solopreneurs.
There are even “snapshots” you can pack with prebuilt campaigns customized to specific markets. That’s a blessing if you do not want to build whatever from square one.
And for just $97/month on the Starter Plan, it’s an outright take. Nothing else device provides you this much for that little.
But It’s Not All Plain sailing …
Let’s talk about the stuff that may trip you up– or just flat-out irritate you.
The Learning Contour Is Genuine
If you’re brand new to marketing technology, buckle up.
GoHighLevel has a great deal taking place, and if you attempt to discover whatever at the same time, you’ll wear out faster than a discount rate coffee maker.
When I first started, I obtained bewildered quickly. The user interface was cumbersome (it’s far better now), and I wasn’t certain where to start.
My suggestions? Start with the fundamentals– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And don’t even think of launching into SaaS mode until you’ve grasped the core platform.
Educating Materials Required a Makeover
GoHighLevel’s constant updates are awesome, however they feature a catch: the training video clips are commonly outdated.
You’ll see a walkthrough on YouTube, go to try it on your own, and realize … that switch does not even exist any longer.
For a system this effective, I actually assume they ought to prioritize updating the aid docs and tutorials in real-time. New customers should not have to guess their means through.
Hidden Costs Sneak Up on You
The pricing looks straightforward. And it sort of is.
Yet there are add-on costs that aren’t super obvious until you begin digging. You’ll pay added for:
- SMS and call
- Email sending (via Mailgun or similar)
- AI features
- Some integrations
It’s not crazy costly– and honestly, even with the attachments, it’s still less costly than Frankensteining with each other a dozen devices. However it’s something you’ll intend to factor right into your budget plan.
Customer Assistance Can Be a Gamble
Let me be clear: the GoHighLevel group does care. You can also schedule a Zoom telephone call with them, which is unusual and really valuable.
However the live chat and SMS assistance? Hit or miss.
In some cases I would certainly message them and hear crickets. Other times, I would certainly obtain a response yet need to follow up multiple times prior to anything obtained settled.
Best option? Make use of the Zoom calls if you require genuine assistance. Just don’t rely upon quick chat replies to save the day.
Overreliance on Stripe Is Restricting
Right here’s the one big feature gap: GoHighLevel leans greatly on Stripe for repayments– especially if you’re making use of SaaS mode.
If Stripe isn’t sustained in your country or you like another repayment processor, you’re out of good luck (in the meantime).
They did recently announce a Square integration, which is a promising action. Hopefully a lot more versatility gets on the way. Yet as it stands, Stripe is the primary show.
Final Verdict: GoHighLevel Custom Objects
If you’re looking for a system that:
- Replaces half your tech stack
- Automates your marketing and sales
- Grows with your service
- Deals significant income potential through SaaS mode.
… then indeed, GoHighLevel is 100% worth your time.
It’s not excellent. You’ll need persistence, a readiness to learn, and possibly a little high levels of caffeine. Once you’ve got it dialed in? Game-changer.
And hey, if you have actually ever before dreamed of running your own software business or marketing firm, this might be your opportunity– without requiring a team of programmers or a Silicon Valley budget plan.