You’ve come across GoHighLevel and you’re questioning– Is this the real deal, or just one more overhyped system that promises whatever and supplies … meh? GoHighLevel Background
Believe me, I’ve been where you are. After using GoHighLevel for a few years currently, I can inform you directly: it is just one of the most intelligent decisions I have actually made for my organization. But (and it’s a large “however”) it’s not all sunlight and rainbows.
Let’s dive into the great, the poor, and the periodically discouraging so you can determine if GoHighLevel’s the best fit for you.
GoHighLevel Provides– However Only If You Know What You’re Doing
Below’s the thing: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that case is legitimate. You truly can run almost every facet of your company from one control panel.
Yet here’s the catch: with great power comes a somewhat complex interface, a high learning curve, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can surpass the rough start, it’s like opening business superpowers.
What GoHighLevel Obtains Very Right
You Can In Fact Replace a Lots Other Devices
If you have actually been piecing together a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your opportunity to simplify.
GoHighLevel allows you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit scheduling
- CRM management
- Automations (we’ll reach that in a sec)
- On-line programs and subscriptions
- Social media site messaging
- Live chat
And the list maintains expanding. Unless you require a specific eCommerce device or settlement entrance (extra on that particular later), you’re most likely covered.
It’s Always Evolving
Seriously. Eventually I visit and see a brand-new feature for TikTok DMs. The following day, they have actually overhauled the email editor. After that it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The designers are constantly pressing updates, and the roadmap is packed with user-suggested features. That component really impressed me– your voice really matters below.
And while the constant changes can seem like you’re operating on a treadmill that never quits, I would certainly take that over a platform that hasn’t changed considering that 2018.
Interaction? You’re Covered
If you’re tired of leaping in between devices just to talk with your leads, you’ll love this part.
From one control panel, you can:
- Make telephone call and go down voicemails
- Send and obtain SMS
- Blast e-mails or construct sequences
- Conversation on WhatsApp, GoHighLevel Background
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or transform it to SMS mid-convo)
Also much better– there’s a central discussion tab where all these messages live. Say goodbye to bouncing in between inboxes or forgetting to reply to that DM from 3 days back. (Been there. Fixed that.).
SaaS Mode = Recurring Earnings Without the Headaches
Right here’s where things get spicy.
If you’re a company owner, expert, or simply somebody who intends to gain persisting earnings without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you market the system under your own brand name. Think of it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you desire.
It’s $497/month on your end. However if you charge just $97/month to 6 customers, you’re currently profitable– and everything past that is gravy.
You do not have to manage campaigns or get on approach telephone calls. Simply offer people accessibility to the devices and let them keep up it. It’s not 100% passive, yet it’s pretty close.
Automate Every little thing
This is most likely my preferred part: workflows.
Envision setting up a multi-channel sequence that e-mails, messages, and follows up with leads based on their habits. Instantly reserving calls. Sending onboarding messages. Marking calls. Following up on invoices. Nurturing chilly leads for months without lifting a finger.
Seem like a desire? It’s very genuine.
The automations are exceptionally powerful, however I won’t lie– they can feel frustrating in the beginning. My guidance? Do not try to discover it all in a weekend break. Begin small and develop from there. The payback deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel started off extremely agency-focused. Like, everything screamed “marketing experts only”.
Yet that’s altered.
Now it’s just as beneficial for:
- Local businesses (beauty parlors, gyms, clinics, and so on).
- Trains and course makers.
- Consultants and service providers.
- Freelancers and solopreneurs.
There are even “snapshots” you can load with prebuilt campaigns tailored to specific industries. That’s a blessing if you don’t intend to develop everything from the ground up.
And for only $97/month on the Starter Plan, it’s an absolute steal. No other device gives you this much for that little.
However It’s Not All Plain sailing …
Let’s discuss the stuff that could trip you up– or simply flat-out annoy you.
The Learning Contour Is Genuine
If you’re brand-new to marketing technology, buckle up.
GoHighLevel has a whole lot going on, and if you attempt to find out everything simultaneously, you’ll wear out faster than a price cut coffee machine.
When I initially started, I obtained bewildered promptly. The user interface was confusing (it’s far better currently), and I had not been certain where to begin.
My guidance? Begin with the essentials– like CRM and scheduling– after that layer in the automations and funnel builder when you prepare. And do not also think about launching into SaaS mode until you have actually grasped the core system.
Training Products Need a Remodeling
GoHighLevel’s consistent updates are incredible, however they include a catch: the training video clips are usually obsolete.
You’ll see a walkthrough on YouTube, go to try it yourself, and understand … that button doesn’t also exist any longer.
For a platform this powerful, I really think they must prioritize upgrading the assistance docs and tutorials in real-time. New customers shouldn’t have to guess their means via.
Hidden Costs Creep Up on You
The pricing looks simple. And it sort of is.
But there are add-on prices that aren’t very obvious until you begin excavating. You’ll pay additional for:
- SMS and phone calls
- Email sending out (through Mailgun or similar)
- AI features
- Some integrations
It’s not crazy expensive– and truthfully, even with the attachments, it’s still less costly than Frankensteining with each other a dozen devices. However it’s something you’ll wish to factor into your spending plan.
Customer Assistance Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can even set up a Zoom phone call with them, which is uncommon and really valuable.
But the live chat and SMS support? Hit-or-miss.
Often I would certainly message them and hear crickets. Other times, I would certainly get a solution however have to follow up several times prior to anything obtained resolved.
Best choice? Utilize the Zoom calls if you require real help. Simply don’t count on quick conversation responds to save the day.
Overreliance on Stripe Is Restricting
Right here’s the one big feature gap: GoHighLevel leans heavily on Stripe for payments– especially if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your country or you like another payment cpu, you’re out of luck (in the meantime).
They did just recently reveal a Square integration, which is an encouraging step. Hopefully much more versatility is on the method. However as it stands, Stripe is the primary program.
Final Decision: GoHighLevel Background
If you’re searching for a platform that:
- Changes half your technology pile
- Automates your marketing and sales
- Expands with your organization
- Deals serious revenue potential with SaaS mode.
… after that yes, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll need perseverance, a willingness to find out, and possibly a little high levels of caffeine. But once you’ve got it dialed in? Game-changer.
And hey, if you’ve ever before dreamed of running your own software program business or marketing company, this could be your opportunity– without requiring a team of designers or a Silicon Valley spending plan.