You’ve come across GoHighLevel and you’re asking yourself– Is this the actual bargain, or simply an additional overhyped platform that promises every little thing and delivers … meh? GoHighLevel Triggers
Believe me, I have actually been where you are. After making use of GoHighLevel for a couple of years now, I can inform you straight up: it is just one of the smartest decisions I’ve made for my organization. But (and it’s a big “yet”) it’s not all sunlight and rainbows.
Let’s study the great, the bad, and the occasionally irritating so you can determine if GoHighLevel’s the ideal fit for you.
GoHighLevel Delivers– But Just If You Know What You’re Doing
Here’s the thing: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for when, that claim is legitimate. You truly can run virtually every facet of your organization from one control panel.
However right here’s the catch: with great power comes a slightly complicated interface, a steep learning curve, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can surpass the rough start, it resembles opening business superpowers.
What GoHighLevel Gets Extremely Right
You Can Really Change a Dozen Various Other Devices
If you have actually been piecing together a technology pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your opportunity to streamline.
GoHighLevel allows you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM monitoring
- Automations (we’ll reach that in a sec)
- Online courses and memberships
- Social network messaging
- Live conversation
And the checklist keeps growing. Unless you require a details eCommerce device or payment portal (extra on that particular later), you’re probably covered.
It’s Always Evolving
Seriously. One day I log in and see a brand-new feature for TikTok DMs. The following day, they’ve overhauled the e-mail editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living platform. The designers are regularly pushing updates, and the roadmap is loaded with user-suggested features. That part actually impressed me– your voice actually matters here.
And while the constant modifications can feel like you’re operating on a treadmill that never stops, I would certainly take that over a system that hasn’t changed because 2018.
Interaction? You’re Covered
If you’re tired of leaping between devices just to talk to your leads, you’ll like this component.
From one dashboard, you can:
- Make call and go down voicemails
- Send out and obtain SMS
- Blast emails or construct series
- Chat on WhatsApp, GoHighLevel Triggers
- Send Instagram, Facebook and TikTok DMs.
- Live chat on your website (or transform it to SMS mid-convo)
Even better– there’s a centralized discussion tab where all these messages live. No more jumping in between inboxes or neglecting to reply to that DM from three days earlier. (Existed. Repaired that.).
SaaS Mode = Recurring Income Without the Headaches
Right here’s where things get spicy.
If you’re a firm owner, consultant, or just someone who wants to make reoccuring revenue without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you market the system under your own brand name. Think about it like white-labeling GoHighLevel, slapping your logo on it, and charging whatever you want.
It’s $497/month on your end. But if you charge simply $97/month to 6 customers, you’re already successful– and whatever past that is sauce.
You don’t need to manage campaigns or hop on method calls. Just offer people access to the devices and let them run with it. It’s not 100% passive, yet it’s quite close.
Automate Everything
This is most likely my preferred component: workflows.
Visualize setting up a multi-channel sequence that emails, messages, and follows up with leads based upon their habits. Automatically booking phone calls. Sending out onboarding messages. Identifying get in touches with. Following up on billings. Supporting cold leads for months without lifting a finger.
Seem like a desire? It’s very genuine.
The automations are unbelievably powerful, yet I will not lie– they can feel frustrating in the beginning. My recommendations? Do not attempt to learn it all in a weekend. Beginning small and develop from there. The payoff deserves it.
It’s Not Just for Agencies Any Longer
GoHighLevel started off really agency-focused. Like, whatever yelled “marketing experts just”.
Yet that’s changed.
Currently it’s equally as valuable for:
- Neighborhood companies (beauty parlors, gyms, centers, etc).
- Coaches and program makers.
- Experts and provider.
- Consultants and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to particular markets. That’s a godsend if you don’t intend to develop everything from square one.
And for only $97/month on the Starter Plan, it’s an outright steal. Nothing else tool offers you this much for that little.
But It’s Not All Smooth Sailing …
Let’s talk about the stuff that may trip you up– or just flat-out annoy you.
The Learning Curve Is Genuine
If you’re new to marketing tech, distort up.
GoHighLevel has a whole lot going on, and if you attempt to find out everything at once, you’ll burn out faster than a discount coffee machine.
When I first began, I obtained bewildered rapidly. The user interface was confusing (it’s better currently), and I wasn’t certain where to start.
My suggestions? Start with the essentials– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And do not even think of launching into SaaS mode until you’ve grasped the core platform.
Training Materials Need a Makeover
GoHighLevel’s continuous updates are incredible, yet they feature a catch: the training video clips are often out-of-date.
You’ll watch a walkthrough on YouTube, most likely to try it on your own, and recognize … that switch does not even exist any longer.
For a system this powerful, I actually believe they ought to prioritize updating the assistance docs and tutorials in real-time. New customers should not have to presume their way via.
Hidden Prices Sneak Up on You
The pricing looks simple. And it kind of is.
However there are add-on costs that aren’t incredibly apparent till you begin excavating. You’ll pay extra for:
- SMS and call
- Email sending out (through Mailgun or comparable)
- AI features
- Some integrations
It’s not insane expensive– and truthfully, even with the add-ons, it’s still less costly than Frankensteining together a lots tools. But it’s something you’ll wish to factor into your budget.
Consumer Assistance Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can also set up a Zoom call with them, which is uncommon and extremely practical.
But the online conversation and SMS assistance? Hit or miss.
In some cases I ‘d message them and listen to crickets. Various other times, I ‘d get a response yet need to follow up numerous times before anything got fixed.
Best bet? Utilize the Zoom calls if you need actual aid. Just don’t count on quick conversation responds to conserve the day.
Overreliance on Stripe Is Limiting
Here’s the one big feature void: GoHighLevel leans heavily on Stripe for settlements– especially if you’re utilizing SaaS mode.
If Stripe isn’t supported in your country or you like another repayment cpu, you’re out of good luck (in the meantime).
They did just recently introduce a Square integration, which is an encouraging step. Hopefully more adaptability gets on the way. But as it stands, Stripe is the primary program.
Last Judgment: GoHighLevel Triggers
If you’re looking for a system that:
- Replaces half your tech stack
- Automates your marketing and sales
- Expands with your company
- Deals significant earnings possibility via SaaS mode.
… then indeed, GoHighLevel is 100% worth your time.
It’s not best. You’ll need persistence, a willingness to learn, and perhaps a little high levels of caffeine. But once you’ve got it called in? Game-changer.
And hello, if you have actually ever before dreamed of running your very own software firm or marketing firm, this could be your chance– without requiring a team of developers or a Silicon Valley spending plan.