You’ve come across GoHighLevel and you’re questioning– Is this the actual bargain, or simply one more overhyped system that guarantees everything and delivers … meh? GoHighLevel Email Marketing
Trust me, I’ve been where you are. After utilizing GoHighLevel for a few years currently, I can inform you straight up: it is among the most intelligent choices I’ve made for my organization. But (and it’s a huge “but”) it’s not all sunshine and rainbows.
Let’s dive into the good, the bad, and the sometimes frustrating so you can identify if GoHighLevel’s the best fit for you.
GoHighLevel Delivers– Yet Only If You Know What You’re Doing
Below’s things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that insurance claim is official. You actually can run nearly every facet of your service from one dashboard.
Yet below’s the catch: with world power comes a slightly confusing interface, a high learning contour, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can get past the bumpy start, it resembles opening company superpowers.
What GoHighLevel Gets Extremely Right
You Can Actually Replace a Lots Other Devices
If you’ve been piecing together a technology pile with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the turmoil)– this is your chance to streamline.
GoHighLevel lets you manage:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit scheduling
- CRM monitoring
- Automations (we’ll reach that in a sec)
- On-line programs and memberships
- Social media site messaging
- Live conversation
And the checklist keeps expanding. Unless you need a specific eCommerce device or settlement entrance (extra on that particular later), you’re most likely covered.
It’s Always Evolving
No joke. One day I visit and see a brand-new feature for TikTok DMs. The next day, they’ve overhauled the email editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living system. The developers are frequently pressing updates, and the roadmap is packed with user-suggested features. That part truly amazed me– your voice in fact matters below.
And while the constant changes can seem like you’re running on a treadmill that never ever quits, I ‘d take that over a system that hasn’t altered given that 2018.
Communication? You’re Covered
If you’re tired of jumping in between tools just to speak to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make telephone call and drop voicemails
- Send out and get SMS
- Blast emails or construct sequences
- Conversation on WhatsApp, GoHighLevel Email Marketing
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or transform it to SMS mid-convo)
Also better– there’s a central conversation tab where all these messages live. Say goodbye to jumping in between inboxes or forgetting to respond to that DM from three days earlier. (Been there. Dealt with that.).
SaaS Mode = Recurring Profits Without the Headaches
Here’s where things obtain spicy.
If you’re a firm owner, specialist, or just somebody who intends to gain recurring profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you market the system under your own brand name. Think of it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you desire.
It’s $497/month on your end. However if you charge simply $97/month to 6 clients, you’re currently lucrative– and whatever beyond that is gravy.
You don’t have to take care of campaigns or get on approach phone calls. Simply give individuals access to the tools and let them keep up it. It’s not 100% passive, however it’s quite close.
Automate Whatever
This is probably my preferred component: workflows.
Picture setting up a multi-channel sequence that emails, texts, and follows up with leads based on their habits. Instantly scheduling phone calls. Sending out onboarding messages. Tagging calls. Following up on billings. Nurturing chilly leads for months without lifting a finger.
Sound like a desire? It’s extremely real.
The automations are extremely effective, but I will not lie– they can really feel frustrating initially. My guidance? Do not try to learn it all in a weekend. Begin small and build from there. The payback is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel began extremely agency-focused. Like, every little thing howled “online marketers just”.
Yet that’s changed.
Currently it’s just as beneficial for:
- Neighborhood organizations (hair salons, gyms, facilities, etc).
- Trainers and training course developers.
- Consultants and service providers.
- Consultants and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to details markets. That’s a godsend if you don’t wish to construct whatever from square one.
And for only $97/month on the Starter Plan, it’s an absolute swipe. No other device offers you this much for that little.
However It’s Not All Smooth Sailing …
Let’s talk about the stuff that might journey you up– or just flat-out annoy you.
The Learning Curve Is Actual
If you’re all new to marketing tech, twist up.
GoHighLevel has a lot taking place, and if you attempt to learn whatever at the same time, you’ll wear out faster than a discount coffee machine.
When I initially started, I obtained bewildered promptly. The user interface was cumbersome (it’s better now), and I had not been certain where to start.
My recommendations? Begin with the fundamentals– like CRM and organizing– after that layer in the automations and funnel builder when you’re ready. And don’t also consider launching into SaaS mode up until you have actually mastered the core system.
Educating Products Required a Transformation
GoHighLevel’s continuous updates are remarkable, but they include a catch: the training videos are often out-of-date.
You’ll see a walkthrough on YouTube, go to try it yourself, and realize … that button doesn’t even exist anymore.
For a system this powerful, I actually assume they must focus on updating the aid docs and tutorials in real-time. New users shouldn’t have to presume their way through.
Hidden Expenses Slip Up on You
The pricing looks basic. And it sort of is.
However there are add-on prices that aren’t extremely evident till you begin excavating. You’ll pay added for:
- SMS and telephone call
- Email sending out (using Mailgun or similar)
- AI features
- Some integrations
It’s not insane costly– and truthfully, despite having the add-ons, it’s still less costly than Frankensteining together a dozen devices. However it’s something you’ll want to factor into your budget plan.
Consumer Support Can Be a Gamble
Let me be clear: the GoHighLevel team does care. You can even arrange a Zoom call with them, which is unusual and really handy.
But the live conversation and SMS assistance? Hit or miss.
Often I ‘d message them and listen to crickets. Various other times, I would certainly obtain a response yet need to follow up several times prior to anything obtained settled.
Best bet? Utilize the Zoom calls if you require real aid. Just do not depend on quick chat responds to save the day.
Overreliance on Stripe Is Limiting
Below’s the one big feature void: GoHighLevel leans heavily on Stripe for payments– particularly if you’re utilizing SaaS mode.
If Stripe isn’t sustained in your country or you favor one more repayment cpu, you run out good luck (for now).
They did lately announce a Square integration, which is a promising action. Ideally extra flexibility gets on the way. But as it stands, Stripe is the main show.
Last Judgment: GoHighLevel Email Marketing
If you’re seeking a platform that:
- Replaces half your technology stack
- Automates your marketing and sales
- Grows with your service
- Offers major earnings capacity via SaaS mode.
… after that yes, GoHighLevel is 100% worth your time.
It’s not excellent. You’ll require perseverance, a determination to discover, and perhaps a little caffeine. But once you’ve got it called in? Game-changer.
And hey, if you’ve ever before dreamed of running your own software application business or marketing agency, this might be your possibility– without needing a team of programmers or a Silicon Valley budget plan.