You’ve come across GoHighLevel and you’re questioning– Is this the actual bargain, or simply an additional overhyped platform that promises whatever and supplies … meh? GoHighLevel Chase Buckner
Trust me, I’ve been where you are. After using GoHighLevel for a couple of years currently, I can tell you straight up: it is just one of the most intelligent choices I have actually created my business. However (and it’s a big “however”) it’s not all sunshine and rainbows.
Let’s dive into the good, the poor, and the sometimes frustrating so you can figure out if GoHighLevel’s the right suitable for you.
GoHighLevel Delivers– However Only If You Know What You’re Doing
Right here’s things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for once, that claim is official. You actually can run nearly every aspect of your organization from one dashboard.
However right here’s the catch: with great power comes a somewhat complex interface, a high learning contour, and a “figure-it-out-yourself” ambiance at times.
Still, if you can surpass the rough beginning, it resembles unlocking company superpowers.
What GoHighLevel Obtains Really Right
You Can Actually Replace a Dozen Other Tools
If you have actually been assembling a tech pile with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your opportunity to simplify.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation scheduling
- CRM administration
- Automations (we’ll reach that in a sec)
- On the internet programs and memberships
- Social media site messaging
- Live chat
And the checklist maintains growing. Unless you require a certain eCommerce tool or repayment portal (a lot more on that particular later), you’re probably covered.
It’s Always Evolving
No joke. Someday I visit and see a brand-new feature for TikTok DMs. The next day, they have actually upgraded the email editor. Then it’s video uploads, Square integrations, or social coverage.
It’s a living system. The developers are constantly pushing updates, and the roadmap is packed with user-suggested features. That part actually impressed me– your voice actually matters below.
And while the constant modifications can seem like you’re operating on a treadmill that never stops, I would certainly take that over a platform that hasn’t transformed since 2018.
Interaction? You’re Covered
If you’re tired of jumping in between tools simply to speak to your leads, you’ll like this part.
From one control panel, you can:
- Make call and go down voicemails
- Send and obtain SMS
- Blast emails or build sequences
- Conversation on WhatsApp, GoHighLevel Chase Buckner
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or convert it to text mid-convo)
Even much better– there’s a centralized conversation tab where all these messages live. Say goodbye to jumping in between inboxes or forgetting to respond to that DM from 3 days ago. (Existed. Taken care of that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where things get spicy.
If you’re an agency proprietor, professional, or simply somebody who intends to make repeating earnings without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode lets you resell the platform under your own brand name. Think of it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you desire.
It’s $497/month on your end. But if you bill simply $97/month to 6 clients, you’re currently rewarding– and whatever past that is sauce.
You do not have to manage campaigns or hop on method phone calls. Simply give individuals accessibility to the devices and let them run with it. It’s not 100% passive, however it’s pretty close.
Automate Whatever
This is probably my preferred component: workflows.
Picture establishing a multi-channel series that e-mails, messages, and follows up with leads based upon their behavior. Automatically booking calls. Sending out onboarding messages. Identifying get in touches with. Acting on invoices. Nurturing cool leads for months without lifting a finger.
Seem like a desire? It’s very real.
The automations are extremely effective, yet I won’t lie– they can really feel frustrating at first. My guidance? Don’t attempt to discover everything in a weekend. Beginning little and construct from there. The reward is worth it.
It’s Not Just for Agencies Any Longer
GoHighLevel started off very agency-focused. Like, every little thing shouted “online marketers just”.
However that’s transformed.
Currently it’s equally as helpful for:
- Neighborhood businesses (beauty parlors, gyms, centers, and so on).
- Trains and training course creators.
- Consultants and service providers.
- Consultants and solopreneurs.
There are even “snapshots” you can fill with prebuilt campaigns tailored to particular sectors. That’s a blessing if you don’t want to construct every little thing from scratch.
And for just $97/month on the Starter Plan, it’s an absolute take. Nothing else tool offers you this much for that little.
Yet It’s Not All Plain sailing …
Let’s discuss the stuff that may trip you up– or just flat-out irritate you.
The Learning Contour Is Actual
If you’re all new to marketing tech, buckle up.
GoHighLevel has a great deal taking place, and if you attempt to discover whatever at the same time, you’ll burn out faster than a price cut coffee machine.
When I first started, I got bewildered quickly. The user interface was cumbersome (it’s far better currently), and I wasn’t sure where to begin.
My suggestions? Begin with the basics– like CRM and scheduling– then layer in the automations and funnel builder when you prepare. And don’t also think about launching into SaaS mode until you’ve grasped the core platform.
Educating Materials Required a Makeover
GoHighLevel’s constant updates are incredible, however they feature a catch: the training videos are typically out-of-date.
You’ll watch a walkthrough on YouTube, go to try it yourself, and recognize … that switch doesn’t also exist anymore.
For a system this effective, I actually believe they need to focus on updating the assistance docs and tutorials in real-time. New individuals should not have to think their method through.
Hidden Costs Sneak Up on You
The pricing looks easy. And it sort of is.
But there are add-on costs that aren’t very evident till you begin excavating. You’ll pay added for:
- SMS and telephone call
- Email sending (via Mailgun or similar)
- AI features
- Some integrations
It’s not insane costly– and truthfully, despite the add-ons, it’s still cheaper than Frankensteining together a loads devices. But it’s something you’ll want to factor into your spending plan.
Customer Assistance Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can also set up a Zoom call with them, which is rare and really handy.
However the real-time chat and SMS assistance? Hit-or-miss.
Occasionally I ‘d message them and listen to crickets. Various other times, I would certainly get a solution yet need to follow up several times prior to anything obtained solved.
Best choice? Make use of the Zoom calls if you require real aid. Simply do not rely upon fast chat responds to conserve the day.
Overreliance on Stripe Is Limiting
Right here’s the one large feature void: GoHighLevel leans heavily on Stripe for settlements– specifically if you’re utilizing SaaS mode.
If Stripe isn’t supported in your nation or you favor an additional payment cpu, you run out luck (in the meantime).
They did just recently reveal a Square integration, which is an encouraging step. With any luck extra flexibility gets on the means. Yet as it stands, Stripe is the major program.
Last Verdict: GoHighLevel Chase Buckner
If you’re searching for a system that:
- Replaces half your tech stack
- Automates your marketing and sales
- Expands with your service
- Deals severe profits capacity via SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll need perseverance, a willingness to learn, and maybe a little caffeine. But once you’ve got it dialed in? Game-changer.
And hi, if you have actually ever before imagined running your very own software application business or marketing agency, this might be your possibility– without needing a team of designers or a Silicon Valley spending plan.