You’ve stumbled across GoHighLevel and you’re asking yourself– Is this the actual deal, or just another overhyped platform that assures whatever and provides … meh? GoHighLevel Bookkeeper Playbook
Trust me, I have actually been where you are. After using GoHighLevel for a couple of years currently, I can inform you straight up: it’s one of the most intelligent choices I have actually created my organization. However (and it’s a huge “but”) it’s not all sunlight and rainbows.
Let’s dive into the great, the bad, and the occasionally discouraging so you can determine if GoHighLevel’s the right fit for you.
GoHighLevel Delivers– But Just If You Know What You’re Doing
Below’s things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM platform– and for when, that claim is official. You actually can run nearly every facet of your organization from one control panel.
But here’s the catch: with world power comes a slightly complicated interface, a steep learning contour, and a “figure-it-out-yourself” vibe at times.
Still, if you can get past the bumpy beginning, it resembles opening company superpowers.
What GoHighLevel Gets Really Right
You Can Really Change a Lots Other Tools
If you have actually been assembling a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the chaos)– this is your opportunity to streamline.
GoHighLevel lets you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Visit scheduling
- CRM administration
- Automations (we’ll get to that in a sec)
- On-line courses and memberships
- Social media site messaging
- Live conversation
And the list maintains expanding. Unless you need a certain eCommerce tool or repayment entrance (more on that particular later), you’re possibly covered.
It’s Always Evolving
No joke. Eventually I log in and see a new feature for TikTok DMs. The following day, they have actually upgraded the e-mail editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living system. The programmers are constantly pushing updates, and the roadmap is loaded with user-suggested features. That component truly pleased me– your voice really matters here.
And while the constant changes can feel like you’re working on a treadmill that never quits, I would certainly take that over a system that hasn’t transformed since 2018.
Interaction? You’re Covered
If you’re tired of jumping between devices simply to speak with your leads, you’ll love this component.
From one control panel, you can:
- Make telephone call and go down voicemails
- Send and receive SMS
- Blast e-mails or build sequences
- Conversation on WhatsApp, GoHighLevel Bookkeeper Playbook
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or convert it to SMS mid-convo)
Also better– there’s a centralized conversation tab where all these messages live. No more jumping between inboxes or neglecting to respond to that DM from 3 days earlier. (Existed. Taken care of that.).
SaaS Mode = Recurring Revenue Without the Headaches
Right here’s where things get spicy.
If you’re an agency proprietor, consultant, or just someone who intends to make repeating profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you re-sell the platform under your own brand. Think of it like white-labeling GoHighLevel, slapping your logo design on it, and billing whatever you want.
It’s $497/month on your end. But if you bill simply $97/month to six clients, you’re already lucrative– and every little thing beyond that is sauce.
You don’t have to manage campaigns or hop on technique calls. Simply provide people access to the devices and let them keep up it. It’s not 100% passive, yet it’s quite close.
Automate Whatever
This is probably my favorite component: workflows.
Picture establishing a multi-channel sequence that emails, messages, and follows up with leads based upon their habits. Immediately reserving telephone calls. Sending onboarding messages. Labeling contacts. Following up on billings. Nurturing cold leads for months without lifting a finger.
Sound like a desire? It’s extremely actual.
The automations are exceptionally powerful, yet I won’t exist– they can really feel frustrating in the beginning. My suggestions? Don’t try to learn all of it in a weekend break. Start little and develop from there. The reward deserves it.
It’s Not Just for Agencies Anymore
GoHighLevel began very agency-focused. Like, every little thing screamed “marketing professionals only”.
Yet that’s transformed.
Currently it’s just as useful for:
- Regional businesses (beauty parlors, health clubs, centers, and so on).
- Instructors and course designers.
- Professionals and company.
- Consultants and solopreneurs.
There are also “snapshots” you can pack with prebuilt campaigns tailored to particular industries. That’s a godsend if you don’t want to build whatever from the ground up.
And for just $97/month on the Starter Plan, it’s an outright steal. No other tool provides you this much for that little.
However It’s Not All Plain sailing …
Let’s talk about the stuff that could journey you up– or simply flat-out annoy you.
The Learning Curve Is Genuine
If you’re brand new to marketing technology, bend up.
GoHighLevel has a great deal taking place, and if you attempt to learn every little thing at the same time, you’ll wear out faster than a discount coffee maker.
When I first started, I got bewildered quickly. The interface was clunky (it’s better now), and I wasn’t certain where to begin.
My advice? Begin with the fundamentals– like CRM and organizing– then layer in the automations and funnel builder when you’re ready. And don’t also think about launching into SaaS mode till you have actually grasped the core platform.
Educating Materials Required a Transformation
GoHighLevel’s continuous updates are amazing, but they come with a catch: the training video clips are commonly out-of-date.
You’ll enjoy a walkthrough on YouTube, most likely to try it on your own, and realize … that switch doesn’t also exist anymore.
For a system this effective, I really believe they should prioritize updating the help docs and tutorials in real-time. New users shouldn’t need to guess their way via.
Hidden Costs Slip Up on You
The pricing looks easy. And it sort of is.
Yet there are add-on prices that aren’t extremely evident till you begin excavating. You’ll pay extra for:
- SMS and phone calls
- Email sending out (by means of Mailgun or comparable)
- AI features
- Some integrations
It’s not insane pricey– and honestly, despite the attachments, it’s still less costly than Frankensteining together a loads tools. Yet it’s something you’ll intend to factor into your budget.
Customer Support Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can even arrange a Zoom telephone call with them, which is uncommon and very useful.
But the online conversation and SMS support? Hit or miss.
Often I ‘d message them and listen to crickets. Various other times, I ‘d obtain an answer but have to follow up several times before anything got fixed.
Best option? Make use of the Zoom calls if you need genuine assistance. Simply don’t depend on fast conversation responds to conserve the day.
Overreliance on Stripe Is Limiting
Here’s the one big feature gap: GoHighLevel leans heavily on Stripe for payments– particularly if you’re making use of SaaS mode.
If Stripe isn’t supported in your nation or you choose an additional repayment processor, you’re out of luck (in the meantime).
They did lately announce a Square integration, which is a promising action. Ideally extra flexibility gets on the way. But as it stands, Stripe is the primary program.
Last Verdict: GoHighLevel Bookkeeper Playbook
If you’re searching for a platform that:
- Replaces half your technology pile
- Automates your marketing and sales
- Grows with your business
- Deals severe income possibility through SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll require perseverance, a desire to find out, and perhaps a little caffeine. But once you’ve got it called in? Game-changer.
And hi there, if you have actually ever before imagined running your own software application business or marketing agency, this might be your opportunity– without needing a group of designers or a Silicon Valley budget.