You’ve stumbled across GoHighLevel and you’re wondering– Is this the actual offer, or simply an additional overhyped system that guarantees every little thing and delivers … meh? Is GoHighLevel Worth The Investment
Trust me, I’ve been where you are. After utilizing GoHighLevel for a few years currently, I can tell you directly: it’s one of the smartest choices I have actually produced my company. However (and it’s a huge “yet”) it’s not all sunlight and rainbows.
Let’s dive into the great, the poor, and the periodically irritating so you can identify if GoHighLevel’s the right fit for you.
GoHighLevel Delivers– Yet Only If You Know What You’re Doing
Right here’s the important things: GoHighLevel is a monster. It’s marketed as an all-in-one marketing, sales, and CRM system– and for as soon as, that claim is official. You truly can run virtually every aspect of your service from one dashboard.
But below’s the catch: with world power comes a slightly complex interface, a steep learning contour, and a “figure-it-out-yourself” vibe sometimes.
Still, if you can surpass the rough start, it’s like unlocking company superpowers.
What GoHighLevel Obtains Really Right
You Can Really Replace a Lots Other Tools
If you have actually been piecing together a technology stack with devices like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the disorder)– this is your possibility to streamline.
GoHighLevel allows you handle:
- Email and SMS marketing
- Sales funnels and landing pages
- Appointment scheduling
- CRM monitoring
- Automations (we’ll reach that in a sec)
- On-line training courses and subscriptions
- Social network messaging
- Live chat
And the listing keeps expanding. Unless you require a specific eCommerce tool or payment entrance (much more on that particular later), you’re probably covered.
It’s Always Evolving
Seriously. Eventually I log in and see a new feature for TikTok DMs. The following day, they’ve revamped the e-mail editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living system. The programmers are continuously pressing updates, and the roadmap is loaded with user-suggested features. That part really impressed me– your voice in fact matters right here.
And while the constant adjustments can feel like you’re operating on a treadmill that never ever quits, I ‘d take that over a platform that hasn’t transformed since 2018.
Communication? You’re Covered
If you’re tired of jumping between devices just to speak with your leads, you’ll enjoy this component.
From one control panel, you can:
- Make telephone call and drop voicemails
- Send and receive SMS
- Blast emails or develop sequences
- Chat on WhatsApp, Is GoHighLevel Worth The Investment
- Send Out Instagram, Facebook and TikTok DMs.
- Live conversation on your site (or transform it to text mid-convo)
Also much better– there’s a central conversation tab where all these messages live. No more bouncing between inboxes or neglecting to reply to that DM from three days ago. (Been there. Repaired that.).
SaaS Mode = Recurring Income Without the Headaches
Right here’s where points obtain spicy.
If you’re an agency proprietor, professional, or simply someone who intends to gain persisting profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you market the system under your very own brand name. Think about it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you want.
It’s $497/month on your end. However if you charge just $97/month to six clients, you’re already profitable– and whatever past that is sauce.
You don’t have to handle campaigns or get on strategy phone calls. Simply give people accessibility to the tools and let them run with it. It’s not 100% passive, yet it’s rather close.
Automate Every little thing
This is possibly my favored component: workflows.
Envision setting up a multi-channel sequence that e-mails, texts, and follows up with leads based on their behavior. Immediately scheduling phone calls. Sending out onboarding messages. Identifying contacts. Acting on invoices. Nurturing cold leads for months without lifting a finger.
Seem like a dream? It’s extremely genuine.
The automations are exceptionally powerful, yet I won’t lie– they can really feel overwhelming initially. My recommendations? Do not attempt to learn everything in a weekend break. Start small and construct from there. The payback is worth it.
It’s Not Just for Agencies Anymore
GoHighLevel started off extremely agency-focused. Like, everything screamed “marketers only”.
But that’s changed.
Now it’s just as valuable for:
- Regional businesses (salons, health clubs, facilities, and so on).
- Instructors and course developers.
- Specialists and service providers.
- Consultants and solopreneurs.
There are even “snapshots” you can load with prebuilt campaigns customized to specific markets. That’s a godsend if you don’t wish to build everything from square one.
And for just $97/month on the Starter Plan, it’s an absolute swipe. Nothing else tool gives you this much for that little.
Yet It’s Not All Plain sailing …
Let’s talk about right stuff that could journey you up– or just flat-out annoy you.
The Learning Curve Is Actual
If you’re brand new to marketing technology, distort up.
GoHighLevel has a whole lot taking place, and if you try to find out every little thing simultaneously, you’ll wear out faster than a discount coffee machine.
When I first began, I obtained bewildered rapidly. The user interface was cumbersome (it’s much better now), and I had not been certain where to begin.
My guidance? Beginning with the basics– like CRM and scheduling– then layer in the automations and funnel builder when you’re ready. And don’t also consider launching into SaaS mode up until you have actually understood the core system.
Educating Materials Need a Makeover
GoHighLevel’s constant updates are awesome, yet they include a catch: the training videos are commonly outdated.
You’ll enjoy a walkthrough on YouTube, go to try it on your own, and realize … that button does not also exist any longer.
For a platform this powerful, I actually assume they must focus on upgrading the assistance docs and tutorials in real-time. New individuals shouldn’t need to think their means via.
Hidden Costs Sneak Up on You
The pricing looks straightforward. And it kind of is.
But there are add-on costs that aren’t super apparent until you begin digging. You’ll pay added for:
- SMS and call
- Email sending (using Mailgun or similar)
- AI features
- Some integrations
It’s not crazy costly– and truthfully, even with the attachments, it’s still less costly than Frankensteining with each other a loads tools. Yet it’s something you’ll want to factor right into your spending plan.
Client Assistance Can Be a Wager
Let me be clear: the GoHighLevel group does care. You can also arrange a Zoom call with them, which is uncommon and extremely helpful.
But the live conversation and SMS assistance? Hit or miss.
Sometimes I would certainly message them and listen to crickets. Other times, I would certainly obtain an answer however have to follow up several times prior to anything got dealt with.
Best option? Make use of the Zoom calls if you need actual assistance. Simply don’t count on quick chat responds to conserve the day.
Overreliance on Stripe Is Restricting
Right here’s the one big feature void: GoHighLevel leans greatly on Stripe for repayments– particularly if you’re using SaaS mode.
If Stripe isn’t sustained in your country or you choose an additional repayment processor, you run out luck (for now).
They did just recently reveal a Square integration, which is an appealing action. Hopefully extra versatility gets on the method. However as it stands, Stripe is the main program.
Last Verdict: Is GoHighLevel Worth The Investment
If you’re seeking a system that:
- Changes half your technology stack
- Automates your marketing and sales
- Grows with your organization
- Offers serious profits potential through SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not perfect. You’ll require persistence, a willingness to find out, and perhaps a little high levels of caffeine. But once you’ve got it called in? Game-changer.
And hello, if you’ve ever imagined running your very own software firm or marketing agency, this may be your possibility– without requiring a group of designers or a Silicon Valley budget plan.