You’ve stumbled across GoHighLevel and you’re questioning– Is this the genuine bargain, or simply an additional overhyped system that assures whatever and delivers … meh? Is GoHighLevel The Best CRM For Agencies
Believe me, I have actually been where you are. After making use of GoHighLevel for a couple of years currently, I can inform you directly: it is just one of the smartest decisions I’ve created my organization. However (and it’s a big “yet”) it’s not all sunshine and rainbows.
Let’s study the excellent, the negative, and the occasionally discouraging so you can figure out if GoHighLevel’s the best fit for you.
GoHighLevel Delivers– However Only If You Know What You’re Doing
Right here’s the important things: GoHighLevel is a beast. It’s marketed as an all-in-one marketing, sales, and CRM system– and for once, that claim is legit. You actually can run virtually every aspect of your business from one control panel.
But right here’s the catch: with great power comes a slightly complex user interface, a high learning curve, and a “figure-it-out-yourself” ambiance sometimes.
Still, if you can surpass the bumpy beginning, it’s like opening service superpowers.
What GoHighLevel Obtains Really Right
You Can Really Replace a Lots Various Other Devices
If you have actually been assembling a tech stack with tools like Mailchimp, Calendly, ClickFunnels, WordPress, and Pipedrive (ugh, the mayhem)– this is your possibility to simplify.
GoHighLevel allows you take care of:
- Email and SMS marketing
- Sales funnels and landing pages
- Consultation organizing
- CRM monitoring
- Automations (we’ll reach that in a sec)
- Online programs and memberships
- Social media messaging
- Live chat
And the list maintains growing. Unless you require a details eCommerce device or repayment entrance (extra on that later), you’re most likely covered.
It’s Always Evolving
Seriously. One day I log in and see a brand-new feature for TikTok DMs. The following day, they have actually overhauled the email editor. After that it’s video uploads, Square integrations, or social reporting.
It’s a living platform. The programmers are continuously pushing updates, and the roadmap is loaded with user-suggested features. That part truly impressed me– your voice in fact matters right here.
And while the continuous changes can feel like you’re running on a treadmill that never ever stops, I ‘d take that over a system that hasn’t changed since 2018.
Communication? You’re Covered
If you’re tired of leaping in between devices just to talk to your leads, you’ll enjoy this component.
From one dashboard, you can:
- Make call and drop voicemails
- Send and receive SMS
- Blast e-mails or construct series
- Conversation on WhatsApp, Is GoHighLevel The Best CRM For Agencies
- Send Instagram, Facebook and TikTok DMs.
- Live conversation on your website (or transform it to SMS mid-convo)
Even better– there’s a centralized conversation tab where all these messages live. Say goodbye to jumping between inboxes or failing to remember to reply to that DM from three days ago. (Been there. Dealt with that.).
SaaS Mode = Recurring Income Without the Headaches
Below’s where things obtain spicy.
If you’re an agency owner, consultant, or simply someone who wishes to earn recurring profits without being glued to your laptop– listen up.
GoHighLevel’s SaaS mode allows you re-sell the system under your very own brand name. Think of it like white-labeling GoHighLevel, slapping your logo design on it, and charging whatever you want.
It’s $497/month on your end. Yet if you bill simply $97/month to 6 clients, you’re already lucrative– and whatever beyond that is gravy.
You do not need to manage campaigns or hop on method calls. Just provide individuals access to the tools and let them run with it. It’s not 100% passive, yet it’s pretty close.
Automate Whatever
This is probably my preferred part: workflows.
Imagine establishing a multi-channel series that e-mails, messages, and follows up with leads based on their habits. Immediately booking phone calls. Sending out onboarding messages. Marking calls. Following up on billings. Supporting chilly leads for months without lifting a finger.
Sound like a desire? It’s very real.
The automations are incredibly effective, however I will not lie– they can feel overwhelming initially. My recommendations? Do not try to learn all of it in a weekend. Beginning little and build from there. The payback deserves it.
It’s Not Just for Agencies Anymore
GoHighLevel began really agency-focused. Like, everything howled “marketers just”.
But that’s transformed.
Now it’s equally as valuable for:
- Local businesses (beauty parlors, health clubs, centers, etc).
- Instructors and program developers.
- Professionals and provider.
- Consultants and solopreneurs.
There are also “snapshots” you can load with prebuilt campaigns tailored to details markets. That’s a godsend if you don’t intend to build everything from square one.
And for only $97/month on the Starter Plan, it’s an absolute swipe. Nothing else tool provides you this much for that little.
Yet It’s Not All Plain sailing …
Let’s discuss the stuff that may trip you up– or simply flat-out frustrate you.
The Learning Curve Is Actual
If you’re new to marketing tech, bend up.
GoHighLevel has a great deal going on, and if you attempt to discover whatever at the same time, you’ll stress out faster than a discount coffee maker.
When I first started, I obtained overwhelmed quickly. The interface was confusing (it’s far better now), and I had not been certain where to start.
My guidance? Start with the essentials– like CRM and organizing– then layer in the automations and funnel builder when you prepare. And don’t also think about launching into SaaS mode until you’ve understood the core system.
Educating Materials Required a Transformation
GoHighLevel’s consistent updates are outstanding, but they come with a catch: the training video clips are frequently outdated.
You’ll watch a walkthrough on YouTube, most likely to try it yourself, and realize … that button doesn’t also exist anymore.
For a platform this powerful, I truly believe they should prioritize updating the help docs and tutorials in real-time. New customers should not have to guess their way with.
Hidden Costs Sneak Up on You
The pricing looks easy. And it kind of is.
Yet there are add-on prices that aren’t super evident until you start excavating. You’ll pay added for:
- SMS and call
- Email sending (via Mailgun or similar)
- AI features
- Some integrations
It’s not crazy costly– and honestly, despite having the add-ons, it’s still more affordable than Frankensteining with each other a loads tools. But it’s something you’ll intend to factor into your spending plan.
Client Support Can Be a Wager
Let me be clear: the GoHighLevel team does care. You can even arrange a Zoom phone call with them, which is uncommon and really helpful.
Yet the real-time conversation and SMS assistance? Hit-or-miss.
Sometimes I would certainly message them and hear crickets. Other times, I would certainly get an answer however need to follow up multiple times before anything got fixed.
Best option? Utilize the Zoom calls if you require genuine help. Simply do not rely upon fast conversation replies to conserve the day.
Overreliance on Stripe Is Limiting
Here’s the one large feature void: GoHighLevel leans greatly on Stripe for payments– particularly if you’re using SaaS mode.
If Stripe isn’t sustained in your nation or you prefer another payment processor, you run out good luck (in the meantime).
They did just recently introduce a Square integration, which is a promising action. Hopefully more adaptability gets on the means. But as it stands, Stripe is the main program.
Last Verdict: Is GoHighLevel The Best CRM For Agencies
If you’re seeking a platform that:
- Replaces half your technology pile
- Automates your marketing and sales
- Expands with your organization
- Deals major revenue potential through SaaS mode.
… after that of course, GoHighLevel is 100% worth your time.
It’s not best. You’ll require patience, a determination to find out, and perhaps a little caffeine. But once you’ve got it called in? Game-changer.
And hello, if you have actually ever dreamed of running your very own software program firm or marketing firm, this could be your chance– without needing a team of designers or a Silicon Valley budget plan.